Original song

Bikkuri Donkey TV Commercial: 'Warm Someone’s Heart'

This is a Bikkuri Donkey commercial that shows scenes inside the restaurant with the tagline, “Warm someone’s heart…”.

The smiles of the staff at work and the customers enjoying their hamburg steaks are wonderful.

The gentle singing that plays in the commercial is also memorable.

It seems to be sung by an amateur female college student, but there’s something strangely soothing about it when you listen.

OverdriveAimer

Have you seen the SUZUKI LAPIN commercial with the tagline “For everyone who wants to take a step forward”? The scenes shown alongside the narration, “Hey, how long does it take for a person to change?” feel like a movie trailer and are wonderfully bittersweet.

Aimer’s “Overdrive,” which plays as the BGM, fits the commercial perfectly and will definitely make you want to listen to the full track.

The lyrics are like a youth-anthem message: “Even if you’re struggling, keep on running!!” No matter your age or gender, you’ll find yourself encouraged again and again by its powerful chorus.

sunshineSakura Fujiwara

Tosoh Corporate Commercial: “Chemistry Is a Cheer.” Lifelong Version

TOSOH’s commercial “Chemistry is a Cheer: Lifetime” is really good.

I think some people will be moved to tears by the narration that says, “It’s okay to make mistakes, it’s okay to get dirty.” Supporting that kind of CM behind the scenes is Sakura Fujiwara’s “sunshine,” which is another tearjerker—you’ll definitely remember this commercial whenever you hear the song! Fujiwara’s singing voice has a mysterious quality, like a mix of head voice and chest voice, and just listening to it makes your heart feel calm.

As for the English lyrics, I recommend translating them yourself and fully immersing yourself in the world of this song, “sunshine”!

parchedMamikko Suzuki

A Pocari Sweat commercial featuring Yo Yoshida and Rio Suzuki as a mother and daughter, with Miyu Murata joining them as well.

Starting in December 2023, three versions of the commercial have aired, with the song Karakara, written specifically for the ad by chelmico’s Mamiko Suzuki.

The gentle melody and vocals, which feel like they’re warmly watching over the three as they gleefully play outside in the chilly, leaf-strewn air, are striking.

It makes you wonder what kinds of unseen worlds these three, from different generations, will dive into next.

Through various kinds of play, the song evokes a sense of exploring and opening up those unseen worlds.

Nothing’s ImpossibleA Great Big World featuring Rachel Platten

“Nothing’s Impossible” – A Great Big World featuring Rachel Platten (theme song of the film “The Imaginary”)

This commercial, a collaboration between au and the film “The Imaginary,” features Nanase Nishino.

The CM uses “Nothing’s Impossible,” a collaborative track by A Great Big World and Rachel Platten that also serves as the film’s theme song.

The song, which declares that nothing is impossible as long as you believe in yourself and move forward, perfectly matches the commercial’s theme of creating living beings and shaping the future.

Its hopeful message, conveyed through gentle vocals and melody, will shine a light in the hearts of many dreamers.

MemoriesNiziU

NiziU Digital Single「Memories」 (Official Audio)

A song that beautifully captures the brilliance of youth and the poignancy of parting has been featured in a USJ commercial and is generating buzz.

NiziU’s vocals ride on the spring breeze, cheering on students who are making memories as they approach graduation.

Released in February 2024, the track is also used as the theme song for Universal Studios Japan’s “Uniharu” campaign.

The commercial shows students creating their last memories with friends, and its many heartwarming scenes are truly moving.

With NiziU’s energetic melody and lyrics that capture fleeting moments of youth, this song gives a supportive push to everyone setting out on a new path.