Compilation of AEON commercials. Introducing the private brand, Topvalu, as well.
In addition to shopping malls like AEON Mall, which operates nationwide, AEON runs a wide range of supermarkets, both large and small.
When you watch TV, you might come across commercials for Customer Appreciation Day, their private brand Topvalu, or their online grocery service.
In this article, we’ll introduce a whole selection of AEON commercials.
Each one has a friendly feel and makes you want to go out shopping.
If there’s a commercial you spotted on TV and were curious about, be sure to look for it!
Compilation of AEON commercials. Introducing the private brand Topvalu as well (1–10)
AEON “PEACE FIT Warm Organic Cotton”篇Nagisa Sekimizu
This is a commercial introducing functional innerwear by AEON.
Set to a parody of one of Morning Musume’s signature songs, “The☆Peace!,” it highlights the warmth and soft comfort of the garments.
The original version of “The☆Peace!” used as background music was released in 2001.
Many listeners may find themselves relating to its lyrics, which describe happy and delightful moments in everyday life.
AEON Card 'AEON Pay Payment Drama' EditionNEW!Gori Ken, Akira Okazawa
In this commercial, featuring Gori Ken—a solo comedian mainly active in Fukuoka Prefecture—playing a cashier, he asks Mr.
Okazawa, who’s shopping at AEON but trying to pay without using AEON Pay, “You’re not using AEON Pay?” Mr.
Okazawa immediately replies with a smile, “Cash.” Gori Ken looks as if he can’t believe it, while Mr.
Okazawa seems eager to finish at the register quickly… It’s a funny ad where the back-and-forth over how to pay is the highlight!
AEON 'Customer Appreciation Day on November 20' version / 'Customer Appreciation Day on November 30' versionNEW!
Announcements have been made for 5% off on November 20 and 30, 2025.
The notice for the 20th features a mall-knit item, and the one for the 30th highlights thermal socks.
They’re showcasing cozy items perfect for the season, and it kind of makes you want to drop by—even just to take a look, doesn’t it?
AEON Mall Found! The Town’s ACTION! “Festival” EditionNEW!Natsuki Deguchi
LUCKY TAPES’ “ASOBO,” released in 2025, is a track also included on the album “1991.” Its bright sound—featuring claps and brass—and its light rhythm convey a positive feeling.
The lyrics depict a love that wishes to spend time laughing and playing with a precious person, evoking an image of moving toward the future.
The song was used in an AEON Mall commercial starring Natsuki Deguchi; by showing scenes from the Yosakoi Festival at the AEON Mall venue, the ad expresses a stance of mutual support with the local community.
AEON Topvalu 'Chocolate?' VersionNEW!
This is a commercial introducing a new product from Topvalu called “Choco?” It looks like chocolate, but instead of cacao it uses sunflower seeds, suggesting a new possibility for chocolate.
You see people hesitantly trying it, then breaking into smiles, which conveys that it’s just as delicious as chocolate.
By not saying too much, the ad gives the impression that it’s encouraging people to simply try it first.
AEON “AEON Super! Black Friday 2025” Version
This is a commercial announcing AEON’s Black Friday sale, celebrating its 10th anniversary in 2025.
The familiar panda character appears as always, saying, “Since it’s our 10th anniversary this year…” and then suddenly turns into a handsome guy—a humorous touch that really stands out.
He quickly returns to his usual face, which adds a playful charm.
Combined with the repeated refrain of “Black Friday,” the ad becomes one that sticks in your memory after just one viewing, not only because of the cute storyline but also the catchy repetition.
AEON Home Coordy “No-Cover Temperature-Regulating Comforter” EditionHiroshi Tamaki
This commercial shows how annoying it is to put a cover on a comforter at the beginning, and then Hiroshi Tamaki introduces Home Coordy as the solution to that hassle.
That’s because it’s a comforter you can use right away without a cover.
It’s also reversible, with one side made of warm flannel, so it’s promoted as being comfortable to use for a long period with just one piece.
Watching this ad that highlights both convenience and comfort, many people likely felt they wanted to try it themselves.