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[Haruka Ayase] Complete List of Commercials and CM Appearances [2026]

Editor-in-Chief, RAG MUSICKeisuke Hane
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Haruka Ayase is such a hugely popular actress—beloved by children and adults alike—that it’s no exaggeration to say there’s hardly a day you don’t see her on TV.

She has taken on major roles, including starring in a historical Taiga drama and hosting the Kouhaku Uta Gassen.

She consistently enjoys very high favorability and appears in many commercials.

In this article, we’ll showcase all the commercials she’s featured in!

Every one of them highlights her wonderfully natural expressions and vibe.

Whether you’re a fan or not, please take this opportunity to check them out!

Haruka Ayase Commercial Appearances & Historical Ads Overview [2026] (1–10)

Kirin Beer Kirin Good Ale “Spread, Ale of Happiness” VersionHaruka Ayase, Motoki Omori, Minami Hamabe, Ryohei Suzuki

[Digest] Cheers for Happiness: A Journey Through Memories, Weaving the Hometown – 60 Seconds

This is a commercial for Kirin Good Ale that uses a digest reel from “A Toast to Happiness: A Journey Weaving Memories and Home,” now streaming on Prime Video.

This time, we follow Haruka Ayase closely in her hometown of Hiroshima as she helps organize a starlight film festival.

It’s truly captivating to see her working together with local friends and connecting with people in the community.

The expressions of the audience watching the films with Kirin Good Ale in hand are especially memorable.

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Alinamin Pharmaceutical Alinamin A “Works on fatigue while you sleep” version / “For heavy, sluggish fatigue in the morning and at night” versionHaruka Ayase

Alinamin A: 'Works on fatigue while you sleep' edition

Alinamin A - "For that heavy fatigue in the morning and at night"

This is a series of commercials from Alinamin Pharmaceutical introducing their recommended product, Alinamin A, for people who still feel tired in the morning even after sleeping.

Haruka Ayase sinks into a bed or sofa while saying “so sluggish,” but after taking Alinamin A, she seems to wake up feeling refreshed.

The anti-fatigue ingredient called fursultiamine is said to help relieve tiredness.

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SK-II 'Clear Skin. #ThankYouPitera' EditionKaori Momoi, Haruka Ayase, Mei Nagano

Clear bare skin. #ThankYouPITERA™

This commercial centers on the major theme of clear, bare skin, conveying SK-II’s effectiveness, feel, and trustworthiness.

Kaori Momoi, Haruka Ayase, and Mei Nagano use SK-II and share their impressions.

Their confident smiles and moving narration effectively communicate a sense of reassurance and reliability.

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[Haruka Ayase] Commercial Appearances & Historical Commercials Summary [2026] (11–20)

SK-II Clear Skin. “#ThankYouPITERA” EditionKaori Momoi, Haruka Ayase, Mei Nagano

Clear bare skin. #ThankYouPITERA™

This is an SK-II commercial for “Clear Skin #ThankYouPitera,” featuring all three SK-II Global Ambassadors: Kaori Momoi, Haruka Ayase, and Mei Nagano.

Each of them comments on “clear skin” and shows off their beautiful, clear complexion.

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Alinamin Pharmaceutical Benza Ace A Gold W Tablets “Benza Ace A Gold W Tablets: Theater” VersionHaruka Ayase

Benza Ace A Gold W Tablets “Theater” Version 15 Seconds

It’s a heartwarming commercial featuring Haruka Ayase and Rilakkuma.

The ad begins with Rilakkuma and friends earnestly carrying Benza Ace A Gold W tablets, and then Ms.

Ayase introduces them as the perfect choice for the early signs of a cold.

The result is a commercial with a gentle, adorable vibe that you can’t help but be charmed by.

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Kirin Beer Killingood Ale: “A Completely New Kirin Beer Begins” / “The Deliciousness of a Completely New Kirin Beer”Motoki Omori, Haruka Ayase, Minami Hamabe, Ryohei Suzuki

Kirin Good Ale: A Brand-New Kirin Beer Begins – 30 Seconds

Kirin Good Ale: The Completely New Deliciousness of Kirin Beer — 30 Seconds

A commercial for Kirin Good Ale, a new beer released by Kirin Brewery.

Motoki Omori of Mrs.

GREEN APPLE, who created the theme song, also appears, performing “GOOD DAY” in the “A Completely New Kirin Beer Begins” version.

In addition, in the “The Deliciousness of a Completely New Kirin Beer” version, the cast members share their impressions of Good Ale’s flavor.

Both commercials are highly catchy and memorable in terms of music and direction, and many viewers are likely wondering, “What kind of beer is it?” The BGM track “GOOD DAY,” released in 2025, features upbeat, optimistic lyrics that read like a celebration of life and are especially appealing.

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P&G Lenor Happiness “Window of Happiness: Black & Rose”Haruka Ayase

Lenor Happiness - Window of Happiness - Black & Rose - 30 seconds

This is a commercial introducing a new fragrance from Lenor Happiness.

Haruka Ayase presents the scent of the product, and it also highlights how using Lenor Happiness makes fabrics feel fluffier.

It’s also striking how Ayase changes into outfits that match the image of each product.

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