Until recently, canned coffee was the standard choice when buying coffee from vending machines or convenience stores, but since the 2010s the number of bottled coffees has been growing, hasn’t it?
That said, canned coffee is still going strong, and many people likely choose between cans and plastic bottles depending on the situation.
In this article, we’ll introduce commercials for these classic canned coffees and bottled coffees.
Pay attention to the background music used and the cast members who appear.
Commercials for canned coffee and bottled (PET) coffee. A roundup of familiar commercials (1–10)
Nestlé Nescafé Espresso Base “Home Café” Version
"NESCAFÉ Espresso Base" Home Café Edition 15-second ver.
This is an introductory commercial for an espresso base that lets you make delicious coffee drinks very easily.
In the video, you can see how simple it is to make a café latte by just pouring the espresso base into milk.
It really conveys how appealing it is to enjoy a tasty café latte right away with no hassle.
In the commercial, they also make various other coffee drinks using the espresso base, highlighting its convenience in an attractive way.
DyDo DyDo Blend Demitasse “Being particular is a luxury.” (version)Ken Yasuda, Arata Iura, Shinnosuke Mitsushima
DyDo DRINCO New CM: “DyDo Blend Demitasse – Indulging in Obsession is Luxury.”
This is a series of commercials featuring Ken Yasuda, Arata Iura, and Shinnosuke Mitsushima working at a planetary relay base.
This installment begins with a scene where a repair request comes in from another unit to mechanic Yasuda.
When Mitsushima mutters, “They should fix it themselves,” Yasuda responds by talking about his dedication to his work: “It’s not the same no matter who fixes it.” The tagline “Being particular is a luxury” appears on screen, and Yasuda’s satisfied expression as he sips his coffee leaves a strong impression.
DyDo DyDo Blend 'Mix together and go beyond.' VersionKen Yasuda, Arata Iura, Shinnosuke Mitsushima
Ken Yasuda, Arata Iura, and Shinnosuke Mitsushima: an unconventional trio joins a defense force protecting Earth from meteorites — DyDo Blend “Mix and Go Beyond” CM, plus making-of and interview
What makes it so compelling is the thrilling storyline showing Ken Yasuda, Arata Iura, and Shinnosuke Mitsushima in action as members of the Earth Defense Force.
Each of the three is portrayed giving their all in their respective posts; their roles differ, but they cooperate toward a single goal—and that teamwork is truly stirring.
I’m sure many viewers were captivated by this commercial packed with the cool appeal of hardworking men.
ITO EN Tully’s Coffee Barista’s Black “Ah, it’s like a café…” VersionYuko Araki
TULLY’S COFFEE BARISTA’S BLACK TV commercial “Ah, it feels like the shop…” 30 seconds
This is a promotional commercial for canned coffee bearing the Tully’s name, sold by Ito En.
Watching Yuko Araki take a sip and murmur, “Ah, it’s like the shop,” really makes you think, “If it’s that good, I want to try it!” The calm, atmospheric background music is Moonlight Serenade, famous as a jazz standard.
In this commercial, it’s not the original version but an arrangement woven with warm female scat vocals, giving it an even mellower and more memorable finish.
Kirin Beverage FIRE Ignite Your Heart “To Father” Edition
Kirin Fire, Kirin Beverage, FIRE - Ignite Your Heart. To Father, 60 seconds, Yosuke Eguchi
This video depicts the budding understanding of a father once disliked, as the protagonist faces their work—conveying a sense of family bonds as well.
As they approach the age their father once was, they realize his greatness and resolve to become like him, a powerful determination that comes through clearly.
The appearance of Fire also underscores the crisp, refreshing quality that helps switch one’s mindset.
The song that further amplifies the video’s strong atmosphere is “Seasons of Love.” Featured in the musical Rent, its structure—building strength as it moves toward the chorus—conveys a bright, positive feeling with clarity.