[Topic] An ultra-stylish commercial jingle: the secrets behind the catchy track
Commercials you often see not only on TV but also on the internet.
Isn’t the music and melody, not just the visuals, one of the most striking elements? There are countless wonderful commercials where stylish visuals and sophisticated tunes match perfectly, instantly capturing your attention.
In this article, we’ll introduce chic commercial songs that will make you stop and listen.
If there’s a track you happened to hear and were curious about, be sure to look it up.
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[Topic] An Incredibly Stylish Commercial Jingle: The Secrets Behind the Catchy Track (41–50)
Feeling GoodAvicii
Originally produced in 1964 for the musical “The Roar of the Greasepaint – The Smell of the Crowd.” This version by Avicii features vocals by Audra Mae and was released in 2015.
It’s the track used in a VOLVO commercial.
Cha Cha ChaJimmy Luxury
Jimmy Luxury and the Tommy Rome Orchestra is a swing-pop duo composed of members from Philadelphia and San Francisco.
This track samples Richard Pryor’s 1976 track “Richard Pryor Dialogue” and was used in a commercial for the Chevy Eclipse.
Day After Day feat. Mei Takahashi (LAUSBUB)PC Music Club
As a song that colors a heartwarming slice of youth, it was also featured in NTT Docomo’s “Seishun Loop” commercial.
Produced by Pasocom Music Club and featuring Mei Takahashi of LAUSBUB, the track appears on the album FINE LINE, released in May 2023.
Its lyrics, themed around the stifling feel of everyday life and the small sparks within it, leave a strong impression.
The music video drew attention for its drone-shot visuals resembling crop circles.
It’s a track we hope not only those in the midst of their youth, but adults as well, will listen to.
God of RomanceKohmi Hirose
Her songs, by the artist known as the Queen of Winter, are ones every Japanese person has probably heard at least once.
Ever since I was in elementary school, the image was Tube for summer and Kohmi Hirose for winter.
Even now, if someone sings this at karaoke, it’s guaranteed everyone will join in for a big sing-along.
aruku aroundSakanaction
One of Sakanaction’s signature songs, “Aruku Around,” was released in 2010.
Many of you may remember the strong impact it had at the time when it was featured in a kissmark commercial.
Set to a catchy, ear-pleasing melody you won’t forget after a single listen, the lyrics express a determination to keep moving forward despite inner conflict.
By the way, the music video was recorded in a single take at Makuhari Messe, and it’s very compelling—be sure to check it out.
FantasticoZiv Moran
Focusing on iichiko’s catchphrase, “The Napoleon of Downtown,” this commercial features Napoleon introducing a way to enjoy it even more deliciously.
He gently suggests that before drinking iichiko, close your eyes and slowly savor the aroma to bring out a richer taste.
The background music, which evokes the era when such a Napoleon might have lived, is Ziv Moran’s “Fantastico.” With its strongly acoustic feel, the lightness of the sound conveys a hint of folk-music atmosphere, further highlighting the sense of fun.
5 Years TimeNoah and the Whale
A track that sings about everlasting love.
It was released in 2007 by the British folk-rock band Noah and the Whale.
It became a hit in various European countries, reaching No.
7 on the UK charts.
It was used in commercials for SunChips and Saturn.