Cosmetics commercial song. Popular commercial jingle.

Backlight -replica-Vaundy

Backlight – replica –

Kate LIGHTS ON SHADOW. 30-second horizontal commercial

This commercial powerfully showcases the unique, shadow-enhancing finish of KATE’s LIGHTS ON SHADOW by layering animation over live action.

The transition from black-and-white animation to color, followed by live-action bursting onto the screen, conveys a clear sense of beauty and growing confidence.

Further accentuating the dynamism and strength depicted in the visuals is Vaundy’s track “Backlight -replica-.” The tense, powerful band sound is striking, and combined with his bold, expansive vocals, it evokes an unstoppable forward-driving energy.

Beloved SpringKotringo

Domohorn Wrinkle TV Commercial: 'For Those Who Love Their Skin' (30 seconds)

This commercial empathizes with the effort of tending to your skin not only when you feel good but also when you’re tired, and conveys the desire for people to use Domohorn Wrinkle especially at those times.

The visuals depict a woman doing her best throughout the day, expressing that no matter how tired you are, you can quickly care for your skin.

The subtle smile when she uses the product is a key point, highlighting both its ease and the sense of fulfillment.

Further accentuating the film’s gentle atmosphere is Kotringo’s “Itoshiki Haru.” The tender sound of piano and strings, paired with her soaring vocals, leaves a strong impression and conveys a warmth that feels close and comforting.

paletteMami Kiwada

Saishunkan Pharmaceutical Co., Ltd. – Manufacturing Position

This commercial closely follows a member of the manufacturing team at Saishunkan Pharmaceutical, showcasing their commitment to making great products and the sense of fulfillment they feel.

A key point is that the featured male staff member in manufacturing is always smiling, and by including a meeting scene, it conveys a sense of moving forward into the future.

The song that really brings out the bright atmosphere of the visuals is Mami Kiwada’s “Palette.” Both the sound and vocals feel light and breezy, and combined with lyrics that express a sense of individuality, the piece conveys a positive mood.

paletteMami Kiwada

Mami Saita - Palette

Saishunkan Pharmaceutical Co., Ltd. — Customer Pleaser Position

This commercial introduces Reishunkan Pharmaceutical’s customer-centric approach by showing the staff who interact directly with customers.

Overall, it portrays a woman in a customer-pleaser role, and her constant warm smile conveys both reassurance and a sense of fulfillment in the workplace.

The scenes of communication among staff are depicted clearly as well, adding a feeling of enjoyment.

Further emphasizing the bright tone of the footage is Mami Kiwada’s song “Palette.” Its light, airy vocals over a breezy sound are striking, and together with lyrics about being true to oneself, the song projects a positive image.

Original song

Domohorn Wrinkle TV commercial “Keep Facing It” (30 seconds)

In this commercial featuring researchers from Saishunkan Pharmaceutical, it emphasizes their unwavering dedication to collagen research.

Since about 70% of the skin is made up of collagen, the ad underscores the importance of further exploring collagen’s potential.

Domohorn Wrinkle commercials are known for expressing absolute confidence in their products, and perhaps that confidence is backed by their earnest commitment to research and development.

Original songKenji Kawai

Domohorn Wrinkle TV commercial: “For those who know skincare” (30 seconds)

This commercial uses footage of beautiful mountains and rivers, as if to strongly emphasize that the basic skincare products are made from natural ingredients.

The narration is by Kengo Kora, and his gentle tone is very striking.

The message, “We especially want those who are knowledgeable about skincare to try it,” conveys absolute confidence in the product.

Original songKenji Kawai

Domohorn Wrinkle Commercial 'Misunderstanding' Version (30 seconds)

This commercial promotes the strengths of Domohorn Wrinkle to a younger audience.

Narrator Kengo Kora speaks directly to viewers, saying, “We especially want those who think Domohorn Wrinkle is still too early for them to give it a try.” The ad highlights that 94% of new users continue using the product, showcasing its appeal.

You can feel the strong confidence of Saishunkan Pharmaceutical in their message: “Just try it once,” and “If you use it, you’ll understand how good it is.”