[Going Viral!] A Special Feature on the Cute Songs Used in Commercials
When you’re watching TV commercials, don’t you ever come across a wonderful song that really resonates with you? Upbeat, cheerful tracks in particular are striking and tend to stick in your head.
In this article, we’ll introduce a roundup of cute songs that have been featured in commercials.
Along with tracks by idols and singer-songwriters, we’ve included a variety of songs both old and new, including original music made specifically for commercials.
If there’s a song you heard in a commercial that caught your interest, be sure to look for it here.
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[Buzzing Topic!] A Collection of Cute Songs Used in Commercials (1–10)
daylightCUTIE STREET
It portrays, through the members of CUTIE STREET, that shining on stage requires hard work—and also conveys that EMAKED supports that effort.
The idea that EMAKED helps you gain confidence in your cuteness and turn it into the power to step onto the stage is expressed with a strong, empowering vibe.
The song that further emphasizes this forward-driving energy is CUTIE STREET’s “daylight.” Its sound features a prominently resonant band arrangement, and when layered with determined lyrics, it evokes an image of charging straight toward the light.
Beep boopFRUITS ZIPPER
This commercial introduces the rollout of Google Pixel on au, showcasing how you can enjoy its rich features through scenes of FRUITS ZIPPER spending their summer.
It depicts a fireworks festival, highlighting not only how beautifully the fireworks can be captured, but also the fun presentation of features that beautify their faces.
The song that further accentuates the lively, youthful atmosphere portrayed in the footage is FRUITS ZIPPER’s “Pipopapo.” With its sparkling, buoyant sound suggested by the title and the bright vocals layered on top, a positive vibe clearly comes through.
mirrorFRUITS ZIPPER
This commercial promotes how great value Haruyama’s Freshers Set is, pairing that message with Natsuki Deguchi’s bright smile.
They playfully present the 29,900 yen price as “niku-kyuun,” putting on cat paws to convey it, which really expresses a happy vibe.
Enhancing the cheerful atmosphere depicted in the visuals is the song “Kagami” by FRUITS ZIPPER.
With its light rhythm, sparkling sound, and cute layered vocals, it clearly delivers a positive feeling.
[Trending!] A collection of cute songs used in commercials (11–20)
HapichocoFRUITS ZIPPER
This is a commercial that depicts FRUITS ZIPPER members making handmade chocolates for Valentine’s Day, expressing the love poured into them.
It emphasizes the idea of making chocolates while thinking about the person you’re giving them to, and conveys how that leads to the fun of Valentine’s Day.
The song that highlights the positive emotions and cheerful atmosphere portrayed in the footage is FRUITS ZIPPER’s “Hapi Choco.” Its lavish, layered brass and festive sound are striking, and the lively rhythm of the vocals clearly conveys a sense of happiness.
ClickME:I
This commercial showcases, through the members of ME:I, how the AI built into Galaxy can add color to everyday life.
It conveys how small features—like finding what you want from an image or translating chats—make day-to-day living more comfortable.
Enhancing the fun atmosphere depicted in the visuals is ME:I’s song “Click.” It gives the impression of light, danceable music, and together with vocals that feel like smiling faces, it conveys a positive emotion.
That's seriously bad.Lord P-Maru.
This commercial powerfully promotes the deliciousness of Myojo Chukazammai by showing Wakana Matsumoto eagerly eating it.
A key point is that her outfit changes as she keeps eating, which clearly conveys the authentic flavor.
The song that further amplifies the energy of the visuals is a parody of Pmarusama’s “Gachi Yabee Jan.” While preserving the punch of the original, the lyrics are rearranged to highlight the taste, letting the sense of amazement at the deliciousness really come through.
Nagi’s Long Vacation Main ThemePascals
This is a gentle-feeling commercial for Kirin Beer’s Hyoketsu Mottainai series, focusing on “Hamanashi” among the materials being used.
It emphasizes the idea that it’s a waste to throw away non-standard fruit, and highlights how they developed something that makes everyone happy by putting it to good use.
The music that further accentuates the kindness expressed in the visuals is the main theme from the drama “Nagi’s Long Vacation,” performed by Pascals.
Built with various instruments lightly layering over one another—and intentionally incorporating slightly slackened tones—it strongly conveys relaxation, kindness, and fun.