[Going Viral!] A Special Feature on the Cute Songs Used in Commercials
When you’re watching TV commercials, don’t you ever come across a wonderful song that really resonates with you? Upbeat, cheerful tracks in particular are striking and tend to stick in your head.
In this article, we’ll introduce a roundup of cute songs that have been featured in commercials.
Along with tracks by idols and singer-songwriters, we’ve included a variety of songs both old and new, including original music made specifically for commercials.
If there’s a song you heard in a commercial that caught your interest, be sure to look for it here.
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[Hot Topic!] A Special Feature on the Cute Songs Used in Commercials (21–30)
SmileNana Mori
This commercial promotes the idea that Otsuka’s Oronamin C supports a fresh, youthful spirit, starting from scenes of a rooftop singing-and-guitar performance.
The highlight is Nana Mori’s expressive face, which conveys a forward-looking resolve to live true to herself.
The song that powerfully captures that energetic drive and refreshing mood of youth is Nana Mori’s cover of “Smile.” Her powerful delivery of the desire to always keep smiling also gives the impression of a resilient, never-give-up heart.
Love Dial 6700chelmico
This commercial uses lively visuals to express the deliciousness of Marugame Shake Udon and the excitement you feel there.
It features Nanoka Hara breaking into a lively dance with the people around her, and the sheer number of dancers conveys just how big the joy of Shake Udon is.
Enhancing the fun atmosphere depicted in the video is chelmico’s cover of “Koi no Dial 6700.” The way the song gradually builds is especially striking, evoking an image of the fun growing bigger and bigger.
[Trending!] A Collection of Cute Songs Used in Commercials (31–40)
You are honeydew.Hinatazaka46
This commercial showcases ROUND1 as a place where everyone can have a great time, presented through the members of Hinatazaka46.
Their dynamic presence as they throw themselves wholeheartedly into bowling, karaoke, Spo-Cha, and crane games really conveys a strong sense of fun.
The song that further accentuates the cheerful atmosphere depicted in the footage is Hinatazaka46’s “Kimi wa Honeydew.” With its bright brass tones and refreshing vocals, the track creates an overall breezy, uplifting feel.
LovefoolPerfume
This commercial showcases the delicious taste and refreshing feel of Pepsi through Perfume’s stylish dance and bright expressions.
With a structure that repeats similar shots—signature looks and poses—the unique progression further elevates the stylish atmosphere.
The song that underscores this breezy vibe is Lovefool, performed by Perfume, a cover of The Cardigans’ 1996 track.
The repeated phrase before the vocals begin and the gentle singing that follows create a distinctive sense of weightlessness.
It’s a track that conveys fun while maintaining a cool, stylish image.
Let's dream!rasonburu
Rasomble’s “Let’s Dream!” is set for release in 2025, a track that feels like a full-throttle expression of positive emotions.
The lively band sound layered with airy vocals clearly conveys an uplifting, bright spirit.
The lyrics depict looking back on memories and pushing forward past denial and setbacks, giving a strong, driving impression.
It’s also featured in a Shimamura commercial and tied in with the show “Kyo, Suki ni Narimashita.” Altogether, it captures youth in a straightforward, heartfelt way.
MA CHERIERingo Sheena
Like the song title, this is a new commercial for the haircare brand Ma Chérie’s relaunch.
“Ma chérie” means “my beloved” in French.
It’s an original song written, composed, and arranged by Ringo Sheena herself.
The image character is model and actress Nana Komatsu.
Lovely CoupleCHIHIRO
This is a special commercial featuring a collaboration between Nissin Foods and Cinnamoroll.
Set to a parody of CHIHIRO’s “Lovely Couple,” it introduces a Singapore-style laksa.
The little lines Cinnamoroll delivers in between are adorable.
The version of “Lovely Couple” used in this CM has a relatively wide and high vocal range, so it’s a song I’d recommend to those confident in their range.
On the other hand, the melody line is relaxed, so even with the pitch going up and down, it should be easy to follow once you’ve got the tune in your head.
Be sure to listen to the original many times before giving it a try.
It’s popular especially among younger listeners, so if you can sing it, it’s sure to get everyone excited.