Haagen-Dazs Commercials: A Complete History Compilation [2025]
When you want to indulge a little, the go-to ice cream is Häagen-Dazs!
You can buy it anywhere—convenience stores or supermarkets—but it still feels a bit luxurious.
Many people probably pick it up as a small gift when visiting a friend’s place or as a treat for themselves.
Speaking of Häagen-Dazs, you also see their TV commercials and web videos quite often!
And what always gets people talking is the cast.
In the past, foreign women often appeared in the ads, but around 2008 they began featuring Japanese actresses, and nowadays there are more male actors and artists as well.
In this article, we’ll introduce Häagen-Dazs commercials that have aired so far, while also touching on the featured performers!
Häagen-Dazs Commercials: Complete History [2025] (1–10)
Haagen-Dazs: The Day I Was First Called “Mom”Tatsuya Yamawaki, Aoi Kiryuu

Just watching it makes you feel happy too—this is a Häagen-Dazs commercial.
The warm tagline, “There’s someone I want to stand in line and eat with,” leaves a strong impression.
In the ad, confetti falls as if celebrating a child saying “Mama” for the first time, and afterward the couple shares Häagen-Dazs together.
It conveys that it’s the perfect ice cream for a special day.
Häagen-Dazs Crispy Sandwich: “I want to get delightfully hooked.” (version)sana

SANA from TWICE appears in a Häagen-Dazs commercial.
In the ad, she’s shown watching a tennis match while eating a Crispy Sandwich, but before long she becomes more engrossed in the Crispy Sandwich than the match itself.
The message is that it’s so delicious, you forget the excitement of the game right in front of you—something that surely piqued many people’s interest.
Haagen-Dazs CREAMY GELATO “Knead-and-Eat” Version

This commercial introduces a tasty way to enjoy creamy gelato that comes with two flavors in one cup.
There are three recommended steps: first, try each flavor on its own; next, scoop both flavors together and eat them at the same time; and finally, knead the two flavors to mix them before eating.
Since it’s said to deliver a texture like authentic gelato, many viewers might have felt inspired to give it a try after watching this ad.
Haagen-Dazs Chocolat Duo “Serious Chocolate”Takeru Satoh

This is a commercial introducing a product called “Chocolat Duo,” a single cup that lets you enjoy two types of chocolate ice cream.
The two flavors are Cacao Chocolat, known for its captivating cacao aroma, and Milk Chocolat, known for its rich, deep taste.
It’s great to be able to enjoy different flavors in one ice cream, isn’t it? Watching Takeru Satoh’s reactions in the commercial really conveys how delicious it is.
Haagen-Dazs 'Feelings: Takeru Sato' VersionTakeru Satoh

Haagen-Dazs is presented as ice cream that stays close to you through all kinds of emotions—when you’re chatting with friends, spending a rainy day alone, or listening to your favorite music.
It emphasizes that Haagen-Dazs is an essential part of everyday life, always by your side and enriching your feelings with its delicious taste no matter how you feel.
Haagen-Dazs “Devil’s Whisper” / “Angel’s Invitation”MINJU、MOKA


The commercial introducing Devil’s Whisper Chocolate and Angel’s Invitation White Chocolate features ILLIT members MINJU and MOKA.
In each spot, the two appear dressed as a devil and an angel, singing and dancing.
The result feels just like a music video.
They sing original CM songs whose lyrics describe the flavors of each ice cream.
Both tracks are highly engaging—and, above all, a delightful treat for fans.
Haagen-Dazs Mini Cup The Milk “First Rich” VersionKia Nakanishi

This is a commercial that showcases the flavor of Häagen-Dazs The Milk, created in pursuit of an unprecedentedly rich milk.
It features Kiara Nakanishi eating The Milk against a snowy backdrop, and through the layering of whites and her smile as she takes a bite, it conveys a sense of luxurious deliciousness.
Emphasizing that gentle atmosphere alongside the sense of luxury is the song “Trust Me” by ena mori.
The steadily measured rhythm evokes a forward-looking mood, and the soft vocals layered over it create a distinctive floating sensation.





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