JR’s CM song roundup, including SKISKI and more
When it comes to JR commercials, there are all kinds: ones that showcase beautiful footage of tourist spots around Japan, ones that capture trains in motion, and of course the classic “JR SKISKI” series that appears every winter!
These commercials use music that perfectly matches their imagery—gentle tracks that highlight the beauty of the visuals, or upbeat tunes that convey the exhilarating speed of a train.
Many of the songs featured in the “JR SKISKI” series go on to become beloved winter staples, so there are quite a few standout CM tracks.
In this article, we’ll introduce all the songs that have been used in JR commercials so far.
You’re sure to find those buzzworthy tracks or the ones you heard in a CM and couldn’t get out of your head.
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- 80s commercial songs. A roundup of Japanese songs from the 80s that have been used in commercials.
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- [January 2026] Summary of Trending Latest Commercial Jingles
- A commercial song with memorable dancing. A commercial that makes you want to start dancing.
- JTB commercial. A collection of commercials that make you want to go on a trip.
- Nostalgic Commercials: Masterpiece Ads of the Heisei Era. TV commercials from the 2000s.
[Including SKISKI] Summary of JR Commercial Songs (21–30)
BLIZZARDYumi Matsutoya
When it comes to ski songs by Yumi Matsutoya, this one surely comes to mind.
It was first used in the 1987 film “Take Me Out to the Snowland,” and has since been featured multiple times in winter and ski commercials, making it a standard number.
In 2017, to commemorate the 30th anniversary of the film’s release and the 30th anniversary of JR East’s founding, it was selected as the campaign song for “JR SKISKI.” Its refreshingly brisk, exhilarating feel hasn’t faded one bit, even after decades.
Original songfu mou
This song, used in JR East’s “Shinkansen YEAR 2017” commercial (The Shinkansen Running Through the Four Seasons), is an original track by composer fu_mou, who produces and writes songs for anime and idol groups such as Shiritsu Ebisu Chugaku and Up Up Girls (Kari).
He is also known for his remixes of Yuzu’s “Irotoridori” and Porter Robinson’s “Flicker.” While he specializes in electronica and rock, this CM track stands out for its delicate sound that evokes “wa” and Japan’s distinct four seasons.
It combines a sense of speed with a relaxing comfort—something that would feel right at home playing in a ryokan.
Shine with USixTONES
This commercial showcases how JR East’s Tohoku Shinkansen supports enjoyable journeys, as portrayed through SixTONES.
The direction is striking, with a scene moving from underground to above ground where the light comes into view, positively expressing the moment of setting off on a trip.
The sight of the Shinkansen racing through vast landscapes is another highlight, conveying the excitement of departing for new places.
Further heightening that sense of anticipation is SixTONES’ song “Shine with U.” Its brilliant sound and lively vocals leave a strong impression, evoking expansive scenery and a forward-looking feeling.
Apple blossomsNoriyuki Makihara
It was released in 2011 as Noriyuki Makihara’s 41st single.
The song was written specifically for the JR East Tohoku Shinkansen Shin-Aomori Station opening campaign “MY FIRST AOMORI,” and its release date coincided with the day of the Great East Japan Earthquake that struck the Tohoku region, which is the setting of the commercial.
For people in Tohoku, it is also supported as a song of reconstruction.
SOMEDAYMotoharu Sano
Released in 1981, the song did not become a major hit as a single, but the following year the album of the same name became a hit, and it went on to become one of Motoharu Sano’s signature songs.
In 1990, it was used as the commercial song for JR Tokai’s “Fight! Express.”
Matcha LatteAves
Aves’s “Matcha Latte” is a gentle piece in which guitar and piano weave a beautiful melody.
The sound has an overall floating quality, and the tones resonate beautifully, quietly calming the heart.
The title “Matcha Latte” is also striking, effectively conveying a sense of relaxation through its theme.
The commercial is themed around an autumn trip to Iwate, expressing what sights await in Iwate in the fall, interwoven with the smiles of the journey.
A local mascot character also appears, conveying a vivid sense of excitement for a trip to Iwate.
Original songDE DE MOUSE
DE DE MOUSE shot to prominence after performing at the legendary RAW LIFE party held in Tokyo in 2006.
He’s a multi-player who handles everything from programming and mixing to visuals.
He chops and deconstructs sampled vocal snippets, then reconstructs them into mysterious melodies that sound as if sung by aliens.
When these are intertwined with vividly shimmering synths, a floating sensation, and euphoric, uplifting drums, the result is the one-and-only DE DE MOUSE world—definitely worth checking out.