RAG MusicCM
Lovely commercial jingle

Kanebo’s commercial song. A popular jingle

You often see commercials for Kanebo, a major cosmetics manufacturer, when you’re watching TV, right?

In particular, the KATE commercials often feature popular actresses and artists, so I think they’re ads that really catch your eye.

The music used in Kanebo’s commercials frequently ties in with songs by popular artists or their covers.

In this article, we’ll introduce all the commercial tracks that have been used in Kanebo’s ads so far.

If there’s a song you heard in a commercial that caught your attention, be sure to give it a proper listen.

Kanebo CM songs: Popular commercial songs (21–30)

KATE Lash Former web commercial: “#Koso-Teku — secret techniques for you who are doing your best.”

Original songparanoid void

High school girls spotted secret youth tricks!! Miwa Suzuki, Ayano Tatsuki, Airi Otsuki, Suzu Yamanouchi, “The hidden tricks behind ‘kawaii’” / KATE web commercial: “#KosoTecu — Secret techniques for you who are doing your best.”
Original songparanoid void

The song used in the Rushformer web commercial “#KosoTech – Secret Techniques for You Who Keep Trying” was specially written by the girls’ post-rock band paranoid void.

Known for their instrumentals that weave in odd meters and polyrhythms, their sound is solid and full of dynamic shifts—so cool! It’s also interesting how the switches sync with the pacing of the commercial.

The guitar riff is so catchy that once you hear it, it won’t leave your head.

Since it’s instrumental, it also makes great BGM to elevate your makeup time or any special moments!

Love Dance SiteMōningu Musume.

Morning Musume. “Love Dance Site” (MV)
Love Dance SiteMōningu Musume.

It was released in 2000 as Morning Musume’s eighth single.

The song was used in a Kanebo “SALA” TV commercial featuring then-member Natsumi Abe, and it became their second million-selling single according to Oricon.

Produced by Tsunku, it won the Excellence Award at the 42nd Japan Record Awards.

Kanebo commercial songs. Popular commercial songs (31–40)

KATE Spring 2010

SPIRALNakajima Mika

A tie-in song for KATE’s Spring 2010 commercial, in which Mika Nakashima herself also appeared.

It’s a track from the album “STAR,” which includes many tie-in songs, and she co-wrote the lyrics with Ayumi Miyazaki.

Though it’s a love song that hints at an affair, its cool vocals paired with a bold, forward-leaning attitude are striking.

The comfortable groove matches Mika Nakashima’s mysterious, immersive musicality, making it an R&B-tinged number recommended for fans of “Love Addict.”

EVITA 'Bubble Experience Squad'

AnniversaryImai Miki

Miki Imai – “Anniversary” (from 30th Anniversary Concert Tour 2015 “Colour”)
AnniversaryImai Miki

The CM tie-in song for EVITA’s “Bara Awa Taikentai” campaign in which she herself appeared in 2016 is Miki Imai’s “Anniversary.” It’s the lead track from her 2015 album “Colour,” her first since relocating to London.

The song has a jazzy, mature vibe, enveloping you in a pleasant mood throughout with its dazzling brass and sprightly guitar.

As the lyrics suggest, the step-like tempo and Miki Imai’s clear, translucent vocals are wonderful, turning even unchanging daily life into a special moment.

MUGO… so sexyKudō Shizuka

Mugo… Sexy (Mugon… Iroppoi) Shizuka Kudo
MUGO... so sexyKudō Shizuka

It was released in 1988 as Shizuka Kudo’s fifth single.

The song was used as Kanebo’s 1988 autumn promotion image song, with lyrics written by Miyuki Nakajima.

It reached number one on the Oricon Weekly Singles Chart, and with this song she made her first appearance at the 39th NHK Kōhaku Uta Gassen.

KATE Rabyrinth Art Dial Mascara

8EIGHT8Kimura Kaera

The title track from Kaela Kimura’s sixth major-label album, released in 2011.

It’s got a cool, rock-driven vibe that deliberately sets aside her usual cuteness, which makes it all the more striking.

By the way, “8EIGHT8” isn’t meant to signify good luck in the sense of an ever-expanding eight; it’s sung as a spider that eats the monsters in everyone’s hearts.

It’s a song that showcases her creative power as an artist, with an energy that doesn’t make you think it’s her first album after giving birth.

KATE “Real Create Eyes” Edition

KEKKOKimura Kaera

An upbeat, pop-rock track with great groove.

Kaela Kimura’s signature clear vocals shine, and the guitar she strums herself is seriously cool.

The lyrics carry a sense of hope that urges you to move on to the next step, and as you listen, your energy rises—just like the title suggests.

After becoming a mother, instead of leaning into a “mom” image, Kaela Kimura chose to keep pushing aggressively, showing us her drive.

It’s a song that feels youthful and lively—brisk, exhilarating—and one that seems bound to give you a boost of her power.