RAG MusicCM
Lovely commercial jingle
search

Kirin commercial. The ad is appealing for its carefully curated song selection!

Speaking of Kirin, they offer a wide range of beverages—from soft drinks like coffee, tea, and carbonated drinks to alcoholic options such as beer and chuhai.

You’ve probably often seen Kirin commercials on TV or video platforms, and maybe some have really stuck with you.

In this article, we’ll showcase a whole lineup of Kirin commercials!

Many Kirin ads are especially appealing for their carefully selected BGM, so we’ll also cover details about the songs used.

Be sure to check it out.

Kirin commercials. The charm lies in the carefully selected music! (21–30)

Kirin Beverage Kirin Namacha “Living with Comfort: Sky” VersionRyohei Suzuki

Kirin Namacha “Living with Comfort: Sky” 30-second version

This is a calm, soothing commercial themed around “Living with a sense of comfort,” depicting Namacha as part of everyday life.

The footage shows Ryohei Suzuki walking along the seaside, smiling as he moves forward through a place that’s not quite identifiable, which conveys a sense of relaxation.

The song that further highlights the gentle atmosphere of the visuals is Bialystocks’ “Sashi Iro.” Both the sound and vocals have a floating quality, and the soft layering of tones genuinely calms the listener’s heart.

Kirin Beverage Kirin Namacha “New aroma, new sweetness!” versionKeiko Kitagawa

KIRIN Namacha Commercial “The aroma, the sweetness—New!” 15 seconds

This commercial announcing the renewal of Namacha features Keiko Kitagawa.

Tying into the product’s refresh, she dashes through great natural scenery with the line, “Shall I become a new Keiko Kitagawa?” The visuals are very fresh and memorable.

The CM’s background music is Madonna’s signature song “Like A Virgin.” It was a huge hit in 1984, and many of you have probably heard its catchy, familiar chorus that makes you want to start dancing.

Kirin Beverage Kirin Namacha “Debut” version / “Good Day, Good Tea” versionMitsuki Takahata

Mitsuki Takahata says she “couldn’t stop feeling excited” during a commercial shoot in New Zealand, showing a fresh, breezy expression against breathtaking scenery. Kirin Namacha’s new TV commercials: “Appearance” and “Good Day, Good Tea.”

This commercial promotes the renewed Kirin Namacha, conveying its refreshing lightness through Mitsuki Takahata’s expressions.

The overlap with the refreshing scenery of New Zealand is also a key point, expanding the image of the tea’s crisp taste by pairing it with the landscape.

You can sense the same kind of freshness in the similarity between the expression of feeling the wind and the expression after drinking Namacha.

Including the BGM—Yumi Matsutoya’s “Yasashisa ni Tsutsumareta Nara”—the content expresses both gentleness and freshness.

Kirin Beer Hyoketsu “CLUB Hyoketsu: Let’s Make a Song” VersionMitsuki Takahata, SEKAI NO OWARI

KIRIN Hyoketsu Commercial: “CLUB Hyoketsu – Let’s Make a Song” Version, 30 Seconds, ST

In this commercial where Mitsuki Takahata appears alongside the members of SEKAI NO OWARI, you can see them jamming on “Turquoise.” The performance kicks off with Takahata’s cue of “One, two, three!” and then Fukase and Takahata layer their vocals over the accompaniment.

It’s striking how everyone—both SEKAI NO OWARI and Takahata—looks like they’re having a great time.

In the latter half of the ad, they all raise cans of Hyoketsu for a toast, and Takahata’s straightforward line, “Ah—so good!” leaves a strong impression.

Kirin Afternoon Tea “The Night Before the Miracle”Ren Meguro, Mrs. GREEN APPLE

Kirin Gogo no Koucha “The Night Before the Miracle” 60-second version

This is the Kirin Afternoon Tea commercial that became a hot topic for featuring Mrs.

GREEN APPLE and Ren Meguro together.

In the ad, while snow is falling, Mrs.

GREEN APPLE are performing a street live set, and Meguro-san brings them hot milk tea as a treat.

The exchange between Motoki Omori and Meguro near the end of the commercial is really lovely.

The song playing in the CM is “Watashi,” a track from the 2016 album TWELVE.

It’s a beautiful love song that gives you courage, depicting a protagonist who looks back on a past romance yet keeps moving forward.

Kirin Beer Kirin Hanayoi “Good Faces, Bloom.” VersionJun Shison, Mizuki Yamashita

Kirin Hanayoi “Good faces, in bloom.” 30-second version

This is a commercial for Hanayoi, a sparkling fruit liqueur released by Kirin Beer.

Featuring Jun Shison, Mizuki Yamamoto, and others, the ad strikingly captures the cast having a wonderful time with Hanayoi in hand.

In line with the product name, the stylish CM is titled “Good Faces, Bloom.” The background music is Utopia, released in 2023 by singer-songwriter imase.

Also used as the theme song for the film SAND LAND, the track is a pleasant blend of imase’s high-tone vocals and a lively melody.

Kirin Beverage Kirin Delicious Immune Care “Winter Family Health Measures” VersionYuki Amami, Satomi Ishihara

Kirin Delicious Immune Care “Winter Family Health Measures” Edition

This commercial highlights the importance of being mindful of health especially in winter, and promotes how delicious immune care can support your daily life.

Through the interaction between Yuki Amami and Satomi Ishihara, it portrays family health management and conveys that you can pursue health in a tasty way.

It’s also recommended for people who aren’t sure what measures to take, expressing how easily it can help boost immunity.