![[mineo] A collection of mineo’s past commercials: introducing the cast and background music too!](https://i.ytimg.com/vi_webp/SIzTniiAQjE/maxresdefault.webp)
[mineo] A collection of mineo’s past commercials: introducing the cast and background music too!
mineo is a telecommunications provider operated by OPTAGE, which also offers eo Hikari.
Among the companies offering budget SIMs that rival the three major carriers currently in the spotlight, mineo was an early mover, so many of you may already be familiar with it.
Have you ever seen mineo’s TV commercials?
Their simple ads featuring models and actresses always generate buzz about the cast.
In this article, we’ll introduce all of the mineo commercials that have aired so far, while also touching on the featured performers!
[mineo] A collection of mineo’s past TV commercials: introducing the cast and BGM too! (1–10)
mineo MyPita “Giga Increase” versionNEW!
This is a humorous commercial that likens the interaction between a customer and a sushi chef to smartphone plans.
The chef serves 3GB to a customer who ordered 1GB, and 7GB to a customer who ordered 5GB.
It turns out that with mineo, they’re increasing the monthly data allowance without changing the price.
The ad promotes these great-value plans through a distinctive presentation, making it a commercial that really sticks with you after just one viewing.
mineo Nighttime Free: “Late-Night Filming Set” Version / “Late-Night Secret Talk” VersionYuno Ohara
This commercial, featuring Yuno Ohara dressed as a convenience store clerk, introduces Mineo’s optional add-on called Night Free.
Night Free lets you use the internet without consuming data between 10:30 p.
m.
and 7:30 a.
m.
Ohara highlights the appeal of the option, saying it’s perfect for people who work late at night or stay up late.
mineo 'For me, who wants to be a good son to my parents' version
It’s crafted around a boy in a baseball uniform who says he’s switching to a budget smartphone so as not to burden the parents who support his activities.
The song “day by day” by the rock band Nishida Gallagher plays throughout.
The smoothly rising and falling vocal melodies will stir viewers’ hearts even more.
Also, the subtle touches are highlights—like the final scene where the boy listens on his earphones and nods his head.
mineo “In Korea with mineo” / “In Hawaii with mineo”
Two memorable commercials feature people happily saying, “I switched to mineo, cut my phone bill, and used the savings to travel abroad!” In one, a pair of women visits Korea; in the other, a man travels to Hawaii—each finally getting to go to a place they’ve long admired, wearing expressions of pure joy.
The ads convey a wonderful message: using a budget SIM to make big dreams come true.
The background music is Nishida Gallagher’s ‘Saraba Kanashimi’ (“Farewell, Sadness”), whose refreshing, easy-to-listen melody and uplifting lyrics are especially appealing.
mineo “10th” version
This commercial was produced to commemorate the 10th anniversary in 2024.
In the mass performance undertaken by a total of 70 mineo staff members, they express their gratitude for the 10th anniversary and their determination to keep moving forward.
It’s a commercial that conveys the close teamwork among the staff and their desire to collectively express their appreciation for the 10th anniversary.
mineo “SIM” Version
This commercial, which aired in the fall of 2023, is a fun one themed around the finger heart.
It shows people making the gesture one after another, and the narration asks, “Is this pose already out of style?” But if you look closely, it turns out they aren’t making finger hearts—they’re holding mineo SIM cards.
The ad highlights how easy it is to switch to mineo, which offers lower fees, by simply swapping the SIM card while keeping your current device.
It’s a clever execution that blends humor with the key message.
The background music is “day by day” by Nishida Gallagher, a gentle, encouraging song carried by a beautiful high-tone vocal.
mineo “Everyone’s Smartphone” versionWakana Aoi
This commercial highlights mineo’s biggest appeal: everyone can keep using their smartphones just the way they’re used to, but for less.
In the story, Wakana Aoi casts magic on people’s phones, and the expressions of those under the spell convey the shockingly low price.
Since those surprised expressions include smiles, the sense of joy is clearly depicted as well.