Mizkan commercials: A collection of ads featuring appetite-boosting ponzu and more
Mizkan handles a wide range of products, from condiments like ponzu and hot-pot soup bases to groceries like natto and furikake.
Because their products are sold in supermarkets everywhere and feel so familiar, chances are you’ve tasted something from Mizkan yourself.
Mizkan’s commercials are also known for being approachable and for featuring popular performers.
Another hallmark is the mouthwatering visuals that stimulate your appetite—the kind that really boost your desire to buy.
In this article, we’ll showcase a selection of Mizkan commercials all at once.
Enjoy not only the delicious-looking food footage but also keep an eye on the featured performers.
Mizkan commercials. A compilation of appetite-stimulating ponzu and other ads (1–10)
Mizkan Ajipon “Weekend is for Aji Fry!” VersionNEW!
This commercial suggests changing things up on the weekend by using Ajipon for a different kind of seasoning.
In the ad, they recommend Ajipon on fried horse mackerel! While sauce is the standard, many viewers probably realized that enjoying it with Ajipon for a lighter taste is actually quite appealing.
After watching, I bet a lot of people thought, “This weekend, I’m going to try fried horse mackerel with Ajipon!”
Mizkan Kantan-su “You’ve got Kantan-su!” versionNEW!Kenichi Endo
Kenichi Endo murmurs, “I haven’t decided on dinner at all…,” but then suddenly remembers the existence of Kantan-su (easy vinegar).
It explains that with Kantan-su, you can make delicious side dishes just by grilling or simmering.
Once the dish is finished, he shows it off with the pose that’s trending on social media, thrusting it boldly forward.
It’s a humorous and relatable commercial!
Mizkan Nabe THE WORLD: “Unknown Experience” VersionFumiya Takahashi, Nanase Nishino
This commercial promotes Mizkan’s Nabe THE WORLD, which lets you enjoy global flavors in hot pot form, featuring Fumiya Takahashi and Nanase Nishino.
The two are eating a “Pirate Bouillabaisse” with lobster, and the authentic taste that makes you feel as if you’ve traveled abroad is conveyed by the on-location footage in the background.
Their smiles, tinged with surprise, emphasize that it’s a novel, unknown experience.
Mizkan Golden Goma Sauce: “Switch over to the rich one” version / “It all works, you know” version / “Don’t you like it even richer?” versionSubaru Kimura
This commercial promotes how rich and delicious the Golden Sesame Dressing is through the passionate narration of Subaru Kimura.
It clearly conveys that the rich Golden Sesame Dressing is especially recommended for people who love sesame, and that its delicious flavor pairs well with a variety of foods.
With a gleaming golden backdrop and exaggerated expressions and narration to showcase its appeal, even the structure of the ad conveys a sense of richness.
Mizkan Ajipon: “Behold, Everyone’s Ajipon Usage” Edition
This commercial introduces various ways to use Ajipon.
Multiple video clips play on the screen at once, showing Ajipon being poured over all kinds of foods—from classic uses to some more unusual ones.
Seeing it presented like this will make many people think, “I want to try that!” It’s a commercial that really lets you rediscover the appeal of Ajipon.
Mizkan Cold Hiyashi Chuka Sauce: “Lots of Fun This Summer. Jeronimo Game” VersionShinya Arino, Jeronimo Suzuki, Hikari Kuroki, Toshiko Matsumoto
This commercial promotes how perfect Mizkan’s Hiyashi Chuka sauce is for the hot summer, portraying not only coolness but also deliciousness and fun.
It depicts blissful scenes of Shinya Arino, Geronimo Suzuki, Hikari Kuroki, and Tokiko Matsumoto enjoying Hiyashi Chuka.
The flow where everyone brainstorms Geronimo Suzuki’s unique turns of phrase also emphasizes the sense of fun.
Further highlighting the relaxed atmosphere conveyed by the visuals is the song “Special” by Skirt.
With its bouncy, light rhythm, the track is memorable; its gentle sound and vocals evoke the savoring of everyday happiness.
Mizkan Good Kotosu “Adult Sauce” VersionUm
This is a commercial introducing Ikotokosu Otona no Sauce, a new, innovative sauce made with vinegar.
Ano, dining with a man, pours Ikotokosu over some fried food and eats it.
When asked, “Is that any good?” she sums up the product’s appeal in a single word: “Sapauma” (clean yet umami-rich).
Marketed as having a grown-up flavor, this sauce likely has many people curious about what it tastes like.