Lovely commercial jingle

A roundup of commercials featuring Masami Nagasawa. Introducing them all at once, both old and new!

Editor-in-Chief, RAG MUSICKeisuke Hane
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Masami Nagasawa consistently ranks near the top of favorite-actress lists and enjoys strong support from a wide range of people, regardless of age or gender.

Her popularity stems from her impressive acting skills—covering everything from serious roles to ones full of humor—and her approachable, charming personality.

In this article, we’ll showcase all the commercials she has appeared in so far.

We’ll also introduce her latest commercials, so whether you’re a longtime fan or someone just discovering her appeal, be sure to check it out.

A compilation of commercials featuring Masami Nagasawa. A comprehensive showcase, past and present! (21–30)

Sumitomo Forestry Home TREEing “Luxurious Grooming” / “I’m Home, Me.”Masami Nagasawa

[Sumitomo Forestry Home] TREEing | “Luxurious Grooming” Version – 30 seconds

[Sumitomo Forestry Home] TREEing | “I’m home, me.” 30-second version

In a commercial promoting the appeal of Sumitomo Forestry’s wooden homes, Masami Nagasawa appears as the homeowner.

In the “Luxurious Grooming” version, she is shown choosing clothes in a large walk-in closet, while in the “I’m Home, Me.” version, she plays with her dog in the living room while enjoying homemade sweets.

It’s a lovely commercial that evokes life in a spacious, beautiful home filled with the warmth of wood.

The background music features an original track produced specifically for this commercial.

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Asahi Soft Drinks CALPIS THE RICH “Talking about THE RICH” editionMasami Nagasawa

Masami Nagasawa Calpis THE RICH commercial — Compilation of the “Talking about THE RICH” ad series

This is an introduction commercial for Calpis THE RICH, which is even richer and more luxurious in flavor than regular Calpis.

At the start of the commercial, after taking a sip of Calpis THE RICH, she rapidly describes how delicious it is.

As she says, “Its immersive richness is just like falling in love,” she literally sinks into the wall.

It’s a memorable commercial that combines a calm atmosphere with a touch of humor.

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Asahi Soft Drinks Calpis THE RICH “The Moment I Unravel” EditionMasami Nagasawa

"Calpis THE RICH" "Where I Unwind" Version, Masami Nagasawa

This is a commercial for Calpis THE RICH, which boasts an even richer, more luxurious flavor than regular Calpis.

The audio consists only of the catchphrase “I unwind” and the product name, and the visuals are simply Masami Nagasawa enjoying Calpis THE RICH.

Yet precisely because of that simplicity, the product’s indulgent taste comes through even more.

Pay attention to Nagasawa’s expressions as she savoringly enjoys it—it looks absolutely delicious.

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Asahi Soft Drinks CALPIS: The Lactobacillus W That Delivers Strength — 'A Good Smile Comes from Good Sleep' EditionMasami Nagasawa

Masami Nagasawa & Midou Yokota Asahi Soft Drinks Reaching Strength Lactic Acid Bacteria W “Good Smiles Come From Good Sleep” TV Commercial

In this commercial, Masami Nagasawa says, “Good sleep is essential for living better every day,” and introduces Calpis ‘Reach-Your-Core’ Double Lactic Acid Bacteria.

The footage shows Nagasawa spending time with a female colleague, both smiling.

Combined with the calm narration and background music, the ad’s message comes across very directly.

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Asahi Soft Drinks Calpis Water “Been drinking it lately?” versionMasami Nagasawa

Asahi Calpis Commercial “Been drinking it lately?” Version 15-second ST

This commercial begins with Masami Nagasawa asking, “With that look on your face, you haven’t been drinking it lately, have you?” Reading into her line, it might be suggesting that drinking Calpis can give you a brighter expression.

As proof, Nagasawa takes a good sip of Calpis in the ad and flashes a lovely smile.

Watching it probably made a lot of people feel like having some Calpis right away, don’t you think?

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Asahi Soft Drinks Calpis Water: “A taste that can only make you smile.”Masami Nagasawa

Asahi Calpis Water Commercial: 'A Flavor That Can Only Make You Smile' 15 seconds

The catchphrase used as the commercial’s title, “A taste that can only make good faces,” is really wonderful, isn’t it? In the video, there’s a scene where Ms.

Nagasawa comes home from work with a suitcase, quickly changes into loungewear, and drinks Calpis.

The impression of Ms.

Nagasawa’s refreshed expression, which seems to link with Calpis’s crisp, refreshing flavor, really stands out.

For the BGM, a choral rendition of THE BOOM’s signature song “Kaze ni Naritai” is used.

Released in 1995, this track has been featured in various commercials over the years, in addition to Calpis.

It’s an exhilarating song that makes you feel as if you could ride the wind and fly through the sky.

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Asahi Soft Drinks Calpis Water “Gaze (July 7 Tanabata is the birthday of ‘Calpis’)” versionMasami Nagasawa

Calpis TV commercial “Gaze” version (July 7, Tanabata, is Calpis’s birthday) 30 seconds Masami Nagasawa

Titled “Gaze,” this commercial centers on a warm look from a mother to her child.

Masami Nagasawa plays the mother, and a young girl plays the child who makes Calpis for her.

Watching her, Nagasawa says she feels both happy and a little lonely.

The heartwarming CM features Aimyon’s song “Lucky Color” as the BGM—a gentle, mid-tempo track that is a cute, upbeat depiction of straightforward feelings of love.

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