[Nagatanien Commercials] Popular and Historical Commercials Summary [2026]

Nagatanien Ochazuke Nori “Bacon ” VersionMizuho Habu

[HD] Keyakizaka46 CM Nagatanien 'My Breakfast' Habu

In the commercial for Ochazuke Nori featuring Mizuho Habu from Keyakizaka46, she introduces a creative ochazuke recipe.

Believe it or not, the recipe is to top your ochazuke with crispy bacon! You might wonder, “Does bacon go with ochazuke?” but Habu’s delicious-looking expression and her simple “It’s tasty!” will make you want to try it right away.

It’s actually very easy to make: prepare ochazuke as usual by pouring hot water over rice, then simply add bacon cooked over low heat until crispy on top.

Just like Habu, it makes me want to have it for breakfast!

expand_lessRaise the rankingexpand_morelower

SAKI

Report a problem

Nagatanien Salmon Chazuke “I want to eat with you” versionTakamisakari Seihakku

[CM] Nagatanien Salmon Chazuke

Takamisakari Toshihiko, who has appeared in many Nagatanien commercials, shows up and gives it a comical vibe.

When you think of Nagatanien, many people probably picture “Sake Chazuke,” right? You tear open the packet, sprinkle it over rice, pour on plenty of your favorite tea, and savor it—Sake Chazuke is unbelievably delicious for something so simple! It might sound like an exaggeration, but I can almost taste it just thinking about it.

The salmon flakes in it are amazing, too! It’s of course delicious when you eat it by yourself, but I’d also love to share and enjoy it with someone special.

expand_lessRaise the rankingexpand_morelower

KEI

Report a problem

Nagatanien Mapo Harusame “Recommended Recipe” VersionRuriko Kojima, Sekiwake Terunofuji

Mapo Glass Noodles “Recommended Recipe” Edition

This commercial features Ruriko Kojima and the sumo wrestler Terunofuji.

Ruriko Kojima customizes and cooks mapo glass noodles, adding plenty of meat and vegetables to make a hearty dish for the ozeki.

Sumo wrestlers have a big build and the image is that they eat a lot—and eating is part of their job, after all.

And it’s great to see them enjoying their food so deliciously, too.

expand_lessRaise the rankingexpand_morelower

utatane

Report a problem

Nagatanien Ochazuke Nori (2006)Takamisakari Seihakku

2006 commercial: Nagatanien Ochazuke Nori featuring Takamisakari (now Shikoroyama stablemaster). ♪ Because something good happened today, I’m having ochazuke.

Takamisakari Seihiko has appeared not only in Nagatanien commercials but in many other ads as well.

Here’s the Nagatanien Ochazuke Nori commercial he did back when he was active as a ranked sumo wrestler under Futagoyama stablemaster.

After getting a good result in a bout, what does he eat? Ochazuke! His hearty, sumo-sized, delicious-looking way of eating really whets your appetite.

It seems his next bout didn’t go as well, but even then, he still eats ochazuke! Watching him say “Oh well” and dig in with gusto is energizing.

The commercial features a jingle sung in a cute child’s voice introducing the product.

That lively voice also stirs your desire to buy.

expand_lessRaise the rankingexpand_morelower

SAKI

Report a problem

Nagatanien Simmered Ramen “Tastes Better When Simmered” VersionTetsurou Degawa, Kyoko Kataoka, Hanako-chan

[CM] Nagatanien Stewed Ramen

When it comes to hotpot, many people would say the best part is finishing with ramen.

The dashi-rich broth pairs perfectly with the noodles! Focusing on that deliciousness is a product called “Nikomiramen” (simmered ramen).

It’s ramen that you simmer together with vegetables and meat.

Its key feature is that you can give it a quick simmer and eat it right away.

In the commercial, Tetsurō Degawa is shown serving nikomiramen to his family.

Be sure to watch his comical dance at the end! By the way, you might worry the noodles would get soggy, but thanks to a unique process that thoroughly dries them, they’re said to resist getting mushy.

expand_lessRaise the rankingexpand_morelower

yamamoto

Report a problem

Nagatanien Mabo Harusame “I Want to Eat It” VersionTetsurō Degawa, Kyoko Kataoka

[CM] Nagatanien Mabo Harusame

A commercial for Mabo Harusame featuring the hugely popular-for-kids Tetsuro Degawa and actress Kyoko Kataoka.

It starts with Degawa asking Kataoka, who plays the wife, to make Mabo Harusame for him…

but the punchline is that Degawa ends up making it himself.

The product’s selling point is that even people who usually rely on their wives or mothers for meals and don’t cook themselves can make it easily! The commercial captures that perfectly.

Just like the wife’s line, “That’s a big help,” it’s a Mabo Harusame that’s full of appeal—you can buy one pack and whip up a quick, easy meal.

Makes you want to eat it, doesn’t it?

expand_lessRaise the rankingexpand_morelower

SAKI

Report a problem

Nagatanien Mapo Harusame “With Vegetables Too!” Version

Nagatanien Mapo Harusame “With Vegetables Too!”

This commercial promotes how Nagatanien’s Mapo Harusame helps fulfill the wish for children to enjoy eating vegetables.

Because it has a robust flavor, it pairs perfectly with a variety of vegetables and results in a taste that satisfies kids.

It also shows children happily eating dishes with added vegetables, which makes the message that they’ll eat their veggies even more convincing.

The children’s smiles also convey that the quality of the flavor leads to a sense of happiness.

expand_lessRaise the rankingexpand_morelower

kappamaki

Report a problem