Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
Commercials for mobile phones and smartphones. A roundup of commercials for new models and carriers (21–30).
UQ mobile Moe Pink and Cool Blue: “Wouldn’t UQ be fine?” / “Just keep your eyes on UQ” / “If it were UQ, they wouldn’t make you say that” / “It’s for your sake” / “It’s okay to lean on me” / “Love Begins”
Moe Pink and Cool Blue: “Wouldn't UQ work?” (version)
Moe Pink and Cool Blue: “Just keep your eyes on UQ.” (Version)
Moe Pink and Cool Blue: “If it were UQ, we wouldn’t let you say that” Edition
Moe Pink and Cool Blue: 'When Love Begins' Edition
This memorable spot, staged like a scene from a romantic drama, is a commercial where Gachapin and Mukku introduce the value and convenience of UQ mobile.
While Gachapin fires off adorable lines, Mukku delivers suave, flirtatious ones.
Both emphasize that with UQ mobile, you can use a reliable network at a great price.
The striking direction really leaves a strong impression!
This is the introduction video for the first Air series iPhone, announced in September 2025 alongside the iPhone 17 lineup.
It highlights how the device remains about 6 millimeters thin while featuring the same A19 Pro chip as the iPhone 17 Pro.
In addition to its thinness and lightness, the video emphasizes increased durability, as well as high processing power and camera performance.
The background music is Lambent Rag by the UK-born artist Clark—an exquisitely beautiful track that showcases his strength in ambient and classical styles, with an almost mystical allure.
This is the introduction video for the iPhone 17 Pro, unveiled in September 2025.
It highlights a unibody milled from a block of aluminum, emphasizing its light weight, durability, and strong thermal efficiency, along with improvements to the battery, camera, and chip performance.
It also showcases a cooling system designed to harness the capabilities of the new chip, making the device’s advancements crystal clear.
The piece with the striking piano melody that sets the tone for this sleek commercial is New Age Crisis by American musician Jean Dawson.
While the ad uses only the piano accompaniment, the original track features powerful vocals, drums, and choral elements that create a grand atmosphere.
Cell phone and smartphone commercials. A roundup of commercials for new models and carriers (31–40).
UQ mobile “Singing Students and Family” VersionKyoko Fukada, Mikako Tabe, Mei Nagano
[CM] UQ mobile UQ Student Discount
This commercial powerfully conveys that UQ mobile’s UQ Student Discount is a service that benefits not only students but also their families.
It starts with students led by Kyoko Fukada, Mikako Tabe, and Mei Nagano seeming to be at odds with their families, but then shows a sense of unity that communicates how the service makes everyone happy.
In the footage, both sides sing an arrangement of Finger 5’s “Gakuen Tengoku.” The call-and-response at the beginning highlights the conflict, but the climactic section clearly expresses the fun.
Through the lightness of the sound, it gives an overall positive impression.
Galaxy Z Flip4 ‘Smartphone Debate – Both Sides’ Version
Galaxy Z Flip4: #SmartphoneDebate - Both Sides Edition Kawaguchi Yurina ver | Samsung
Yurina Kawaguchi, who is active as a model, actress, and singer, appears in the commercial “Smartphone Debate – Both” for the foldable smartphone Galaxy Z Flip4.
Kawaguchi also performs the CM song, with her track “C.O.S.M.I.C Love,” released digitally in July 2023, being featured.
The lyrics are entirely in Korean, and the retro-pop melody line, which evokes a hint of nostalgia, sticks in your ears.
Kawaguchi’s cute vocals match perfectly, making it a number that naturally gets your body moving to the rhythm.
Sony Xperia 1 VI campaign video: “Sony’s technology, leading to unprecedented excitement.”
Xperia: Toward unexperienced excitement with Sony’s technology: Xperia 1 VI campaign video [Official Sony]
This commercial highlights the impressive camera performance of the Xperia 1 VI.
The street snapshots taken with the Xperia 1 VI are breathtakingly beautiful.
It also showcases the inclusion of an optical zoom lens despite being a smartphone, emphasizing the advantage of shooting at various focal lengths without sacrificing image quality.
If you love taking photos, you were likely captivated by the Xperia 1 VI after watching this commercial.
Shota Matsuda, Kasumi Arimura, and other Santaro members “wholeheartedly support” Japan’s national soccer team; new au BLUE CHALLENGE commercial released featuring them humming “Aida.”
KDDI’s commercial, “Zenryoku Aida” (Full-Power Aida), supports Japan’s national soccer team.
When it comes to soccer, this is the song—hearing it instantly brings the sport to mind.
Its official title is the “Triumphal March,” the second piece in Act II of the opera Aida.
Even though the vocals are basically just “Oh,” it’s incredibly catchy and stirs your fighting spirit.
You might not know the opera, but this one track conjures up the soccer pitch in your mind.
It’s classical music, but it’s become inseparable from soccer.
