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Male Singer-Songwriter CM Songs, Commercials, and Popular Tracks Ranking [2025]

When it comes to what helps songs and artists gain widespread recognition, tie-ins with TV commercials are an important factor.

From among these highly popular commercial songs, here’s a ranking focusing on tracks by male singer-songwriters.

Male Singer-Songwriter CM Songs, Commercials, and Popular Tracks Ranking [2025] (1–10)

WHITE BREATHT.M.Revolution8rank/position

T.M.Revolution 『WHITE BREATH』
WHITE BREATHT.M.Revolution

I couldn’t help but laugh the first time I saw it.

In McDonald’s beef stew pie commercial, Takanori Nishikawa himself appears and sings a parody of T.

M.

Revolution’s mega-hit “WHITE BREATH,” and he does it out in the snow.

As a special touch, he even sings McDonald’s jingle—“ba-da-ba-ba-ba”—at the end.

It’s parody through and through, but this song, released in 1997, has had a remarkably long run as a hit.

It’s a seriously cool track—like sweeping up your overly rational girlfriend into a bold embrace.

It’s a bit of an older song, but if you’ve never really listened to it, please do.

And if you have time, check out the much-talked-about music video with the raging wind!

TokimekiVaundy9rank/position

Tokimeki / Vaundy:MUSIC VIDEO
TokimekiVaundy

This commercial features Kanna Hashimoto, who says she “loves beer,” looking blissful as she drinks.

It’s an ad for Dry Crystal, notable for its 3.

5% alcohol content.

Seeing a self-proclaimed beer lover enjoy it so much makes you think, “Even with a lower alcohol content, it must really taste good,” right? Matching the bright visuals, the BGM uses Vaundy’s catchy track “Tokimeki.” Released in 2021, the song is marked by a light, pleasant melody that makes you want to hum along.

ZEROVaundy10rank/position

A commercial featuring singer-songwriter Vaundy, popular especially among young people, promoting Spotify’s appeal of letting you listen to your favorite music anytime, together with his 2023 release “ZERO.” Set to a grand, rock-inflected sound, it depicts a man’s feelings before getting on a roller coaster.

With a serious expression, he puts on his earphones—conveying the idea that listening to music on Spotify boosts his energy.

The footage of him, now resolved, boarding the roller coaster pairs perfectly with the lyrics that encourage taking a step forward while facing a range of emotions.

Male Singer-Songwriter CM Songs, Commercials, and Popular Track Rankings [2025] (11–20)

mabatakiVaundy11rank/position

mabataki / Vaundy:MUSIC VIDEO
mabatakiVaundy

This song, which opens with Vaundy’s whisper-like vocals, might be familiar to J-POP fans from YouTube recommendations or playlists on iTunes and Spotify.

It was also featured in several commercials—such as Suntory BOSS Caffeine’s “Awake? Meeting” spot and NTT Docomo’s youth support film “#Seishun Time Trip”—so even those who don’t actively listen to music may recognize it.

The lyrics, which earnestly wish for peace and a world where everyone can live happily, are sure to move you, so be sure to listen while reading along with the words.

naporiVaundy12rank/position

Chocolate is a special presence among sweets, isn’t it? Within the cuteness of “sweets,” it also carries the romantic image of Valentine’s Day.

That sweetness, the way it melts in your mouth, its jewel-like appearance—all of it makes chocolate something special.

Among chocolate treats, “Alfort” is especially popular, and the song “napori,” used in its commercial, is one of singer-songwriter Vaundy’s signature tracks.

“napori” is a warm, romantic song that feels like two hearts melting together with warmth and becoming one.

It’s a perfect match for the image of chocolate!

Seriously, sayonara baby.Vaundy13rank/position

This is an iPhone commercial that also serves as the trailer for the film “last scene,” directed by Hirokazu Kore-eda.

You might wonder, “Why is a movie trailer an iPhone ad?” The truth is, the film was shot on the iPhone 16 Pro.

You’d never guess just by watching the footage, but it really drives home how advanced the iPhone’s camera has become.

The background music features an original song by Vaundy titled “Majide, Sayonara Baby.” Its lyrics, overflowing with feelings for a beloved person who’s no longer here, are sure to move many viewers.

How could I possibly know?Vaundy14rank/position

How Do I Know (Theme Song for TV Asahi Thursday Drama 'PJ ~Air Rescue Squadron~') / Vaundy: Music Video
How is it that I know? Vaundy

Vaundy’s “Boku ni wa Doushite Wakarun Darou” is set for release in 2025, a song that feels gentle yet carries a sense of urgency.

It begins quietly, as if murmuring one’s feelings, gradually building in power, and the strings that join toward the chorus create a poignant tension.

The expressive portrayal of emotions—regret, setbacks, and other forms of suffering—is striking, and the way these are depicted with touches of dreamlike language also conveys a sense of anxiety whose true nature is unclear.

The song has been selected for a Sony Life commercial featuring Tori Matsuzaka, presenting a message of moving forward with a positive attitude.

Precisely because the bright visuals overlap with a song infused with unease, it evokes an image of striving to overcome hardship.