List of summer festivals in Eastern Japan held during summer vacation [2025–2026]: Rock festivals and outdoor music festivals

Bugsami is a summer festival organized by the visual kei rock band BugLug, bringing together visual kei artists. It began in 2018, held its first outdoor edition in 2022, and has been steadily expanding in scale. The lineup, featuring acts connected to BugLug, draws attention every year. There are also attendee-exclusive programs that make it well worth the trip for visitors. With accommodation plans available, you can enjoy the event at a relaxed pace.

This historic festival in Kushiro, Hokkaido began in 1985. It started by turning the troublesome sea fog—something the locals often contend with—into a unique event theme. Highlights include not only live performances by artists, but also food stalls and kitchen cars from local shops offering delicious fare, as well as a sound-and-light fog laser show in collaboration with DJs. Since 2021, there have also been booths where you can experience glamping and day-trip camping. It’s well worth the trip: enjoy music and food while taking in the natural surroundings!

Speaking of Fuji Rock, it’s one of Japan’s three major music festivals. It’s a large outdoor rock festival that draws over 100,000 attendees across three days every year. The venue is Naeba Ski Resort in Niigata Prefecture. You can enjoy a wide range of musical genres across stages of various sizes, and at night there are all-night DJ events—truly a festival where you can immerse yourself in music. Plus, just being at a festival set in the great outdoors is enough to get your heart racing. If you’re a music fan, it’s a festival you should attend at least once.