Whose Song Is It? UNIQLO Commercial Music: A Roundup of Popular Ad Songs
Under the keywords “Life” and “Wear,” UNIQLO proposes clothing that fits seamlessly into our daily lives.
It used to have the image of affordable, everyday wear, but lately it’s been gaining strong support from fashion-conscious young people as well.
You often see UNIQLO commercials on TV, and their clean, simple direction is striking, isn’t it?
The songs used in the commercials also often become a hot topic.
In this article, we’ll introduce all the tracks that have been used in UNIQLO commercials so far.
You might find that song you heard in a commercial and were curious about.
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Whose Song Is It? UNIQLO Commercial Music: A Roundup of Popular Commercial Songs (71–80)
Sing with meDadaD
This commercial featuring Kiko Mizuhara uses a song called “Sing with me,” which DadaD wrote specifically for the ad.
You can feel the sense of women living freely, in a way that’s true to themselves.
The female vocals are a bit strong, yet not overbearing, with no harsh edge—perfect for a commercial themed around making it easier for women to live freely.
Ogre Pants
This is a commercial that introduces great Uniqlo deals during Golden Week to make the holidays even more fun.
As two boxes rotate, the featured products and numbers switch, clearly conveying that many items are a bargain.
What really accentuates the value expressed through these simple visuals is a parody version of the well-known children’s song “Oni no Pantsu.” The lyrics describe Uniqlo’s special offers, and the light, catchy rhythm makes the sense of fun really come through.
Original songSami Jano
Starting with guitar-like delay tones, this track sparks a sense of excitement, as if something amazing is about to happen.
As the drums gradually build, around the 38-second mark you can’t help but think, “So this is the wonderful everyday life UNIQLO presents.” It seems like the kind of song that would make everyday tasks more enjoyable and productive as background music.
Go for it!Miyuki Nakajima
This is the commercial for UNIQLO’s functional innerwear HEATTECH, titled “Warmth is Power.” The ad features people working hard in what looks like bitterly cold conditions.
The song is “Fight!” by Miyuki Nakajima, well known both as a commercial song and as a frequently covered track.
Released in 1994, it’s a song beloved by a wide range of generations.
In the CM, the opening piano performance is by Harami-chan, a YouTuber pianist.
It’s a timeless classic that will continue to be loved.
Original song
A UNIQLO “Ultra Stretch” series commercial released around fall 2018.
It proposes a “loungewear style” that combines superb comfort with flexible styling.
The visuals convey how comfortable the clothes feel, and since they’re stylish, they seem perfect both as room wear and for quick outings.
An original song is used for the BGM, enhancing the chic and stylish vibe.
Dear JohnSouthern All Stars
This is a UNIQLO cashmere product commercial themed around “things you should experience in life.” It presents events that enrich life, including both the good and the bad, and it’s a rather lovely ad, isn’t it? The background music is “Dear John” by Southern All Stars, from their 1984 album Let’s Go as Popular Stars.
The song is said to be a tribute to John Lennon of The Beatles.
Armpit BluesDaniel Fridell & Sven Lindvall
This is a commercial that showcases how Uniqlo’s Mini T pairs easily with any bottoms, using real styling examples.
The key point is how well it matches a variety of bottoms, conveying that it helps each person achieve their ideal look.
The song that emphasizes this relaxed, everyday vibe is “Armpit Blues.” Its distinctive guitar riffs and the overall light, airy sound seem to convey a sense of relaxation and fun.