Whose Song Is It? UNIQLO Commercial Music: A Roundup of Popular Ad Songs
Under the keywords “Life” and “Wear,” UNIQLO proposes clothing that fits seamlessly into our daily lives.
It used to have the image of affordable, everyday wear, but lately it’s been gaining strong support from fashion-conscious young people as well.
You often see UNIQLO commercials on TV, and their clean, simple direction is striking, isn’t it?
The songs used in the commercials also often become a hot topic.
In this article, we’ll introduce all the tracks that have been used in UNIQLO commercials so far.
You might find that song you heard in a commercial and were curious about.
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Whose song is it? UNIQLO’s commercial music. A roundup of popular commercial songs (41–50)
Jingle BellsLittle Glee Monster
Even if you’re not familiar with English, just hearing the melody makes everyone think, “Oh, that song!” Yes, it’s the classic Christmas tune, Jingle Bells.
The version that played in UNIQLO’s 2020 Christmas season commercial “Family” was sung by Little Glee Monster.
Hearing Jingle Bells in their voices gives it a different feel from the Japanese version, and their superb singing makes you stop and listen.
It’s a track that really heightens the Christmas mood.
Whose song is it? UNIQLO’s commercial songs. A roundup of popular commercial tracks (51–60)
MeintemaYasuaki Iwata
This is a commercial announcing the collaboration between UT, one of UNIQLO’s popular product lines, and the game The Legend of Zelda: Tears of the Kingdom.
While showcasing footage from the game, the designs of the T-shirts are introduced, and many fans of the Zelda series were likely intrigued.
The game’s theme song is used as the BGM.
The grand and powerful piece by Yasuaki Iwata feels like it stirs up your fighting spirit as you listen.
Relay ~ Forest PoemSazan Ōrusutāzu
UNIQLO’s HEATTECH commercial “Love is Heat” is a heartwarming ad that showcases couples from around the world alongside the catchphrase, “You are my HEATTECH.” Every couple looks so close and happy that the commercial leaves viewers feeling warm inside.
Solid prideShiina Ringo
The UNIQLO “Curved Pants 2019 Fall/Winter” commercial featuring Non.
The exhilarating CM song is Ringo Sheena’s “Tashika na Hokori” (“Certain Pride”).
Sheena wrote this piece specifically for the commercial.
With French lyrics and a solemn atmosphere, it’s the kind of track that wouldn’t feel out of place at a formal ceremony—truly an intriguing song.
It makes you want to listen to the whole thing properly, doesn’t it? It builds to a great crescendo and perfectly embodies the idea of “captivating.”
Sing with meDadaD
This commercial featuring Kiko Mizuhara uses a song called “Sing with me,” which DadaD wrote specifically for the ad.
You can feel the sense of women living freely, in a way that’s true to themselves.
The female vocals are a bit strong, yet not overbearing, with no harsh edge—perfect for a commercial themed around making it easier for women to live freely.
Soul Cobra Twist ~ Agony of the SoulKuwata Keisuke
The footage shows Haruka Ayase and others wearing jeans, striding forward with powerful steps.
The way they firmly take each step, and the structure in which their companions gradually increase, highlights both the beauty and strength of jeans.
Enhancing the commercial’s strong atmosphere is Keisuke Kuwata’s song “Soul Cobra Twist ~ Tamashii no Monzetsu.” Its powerful, vibrant sound—evoking soul and Japanese kayōkyoku—creates a bright mood that conveys a sense of hope.
Also noteworthy is the choice of words in the lyrics, said to pay respect to Shōwa-era kayōkyoku.
I wonder if it will be sunny tomorrow.Kuwata Keisuke
This is a commercial introducing UNIQLO’s wide pants, which smartly support outings in the bright, sunny season.
The relaxed conversation between Haruka Ayase, Kohei Matsushita, and Tetsushi Tanaka clearly conveys the easy, comfortable feel.
Enhancing that clear, uplifting atmosphere is Keisuke Kuwata’s 2007 release “Ashita Hareru Kana” (“Will It Be Sunny Tomorrow?”).
It’s a ballad with a grand, expansive mood, whose powerful sound evokes hope for life.
With its richly layered instrumentation and chorus, the song also seems to express the importance of human connections and bonds.