Speaking of Ajinomoto, it’s a company famous for its umami seasoning with the panda trademark.
They also handle every kind of dining-related product, including Japanese, Western, and Chinese soup stocks, mayonnaise and dressings, and the Cook Do series that lets you make delicious Chinese dishes easily by just adding ingredients.
These familiar products of ours are frequently featured in commercials, so if you watch TV, you probably see Ajinomoto ads quite often.
In this article, we’ll introduce a whole range of Ajinomoto commercials.
We’ll keep adding the latest commercials, so if there’s one you saw on TV that caught your eye, be sure to look for it here.
Ajinomoto commercials. Compilation of Cook Do and Knorr commercials (1–10)
Ajinomoto AGF Blendy Cafe Latory Stick ‘Gently Charge Your Happiness with Cafe Latory: Kyou Suki (Today, I Like You)’ VersionNEW!Rinka, Ria Yonezawa
"Blendy Cafe Latory" Stick: "Gently Charge Your Happiness with Cafe Latory — KyoSuki" 30-second spot
This commercial portrays the feeling of wanting to see someone and the feeling of waiting for someone, leading to a happy time spent together.
It features Rin and Ria Yonezawa.
The way they share their delight, saying “Oishii~” as they’re impressed by the delicious taste of Blendy Café Latory, is adorable.
It’s the kind of commercial that makes you imagine the leisurely time that’s about to begin and think, “Maybe I’ll relax too.”
Blendy Instant Coffee “Cafe au Lait-chan’s Happiness” - 30 seconds
This commercial, featuring Nana Eikura, recommends making café au lait using Blendy instant coffee.
It highlights how it dissolves smoothly for an easy café au lait, and also introduces that it tastes great not only with regular milk but also when mixed with various alternatives like soy milk or almond milk.
If it’s presented as a way to enjoy café au lait at home as easily as buying it at a shop, many people might find themselves thinking, “I want it!”
Knorr Crispy de Copan “Let’s Crunch Together” VersionHaruna Kawaguchi
Knorr Crispy de Copain: Let’s crunch together – 30-second commercial starring Haruna Kawaguchi
The ad briskly shows Haruna Kawaguchi enjoying Knorr Cup Soup’s “Sakusaku de Copain.” It highlights the product’s signature feature—crunchy little bread pieces—and actively emphasizes their texture.
Many people probably find the crisp “sakusaku” sound appetite‑stimulating, don’t you think? The background music features original lyrics about that texture, set to the tune of “La Bamba.” Based on a Mexican folk song and covered by many artists, the most famous version is by Los Lobos, released in 1987.
It’s a track that makes you feel cheerful just by listening.
“Cook Do®” This was a hit too — Cheese and Garlic Mapo Tofu (Cheese-Garlic Mapo) Edition
“Cook Do®”: This was a good one too — Oyster Sauce Mushrooms edition
“Cook Do®” This was a hit, too — Mapo Kabocha (Spicy Pumpkin) Edition
"Cook Do®" This worked too: Chinjao-Shoga (Green Pepper Ginger) Edition
“Cook Do®” This Was a Hit Too: Satsuma Sweet-and-Sour Chicken Edition
"Cook Do®" This was a good option too – Twice-Cooked Tofu (Hoikō-Atsuage) Edition
"Cook Do®" This worked too: Eight-Treasure Crab Sticks (Happō Kanikama) edition
“Cook Do®” This was a hit too — Kung Pao Chicken and Cabbage (Kanshao Tori Kyabe) version
This is a commercial for the CookDo series of seasonings that let you easily make delicious Chinese dishes.
In this series of commercials, instead of following the original recipe on the back of the box, they introduce customized recipes using your preferred ingredients.
The commercial names these customized recipes the “99 Menu” and takes on a variety of creative variations.
They all look truly delicious and make you want to try them yourself, while also inspiring you to think, “I want to create my own original customized recipe too!”
Ajinomoto Cook Do Twice-Cooked Pork “Adolescence” VersionTomomitsu Yamaguchi, Hana Sugisaki
CM Hana Sugisaki 30s Ajinomoto Cook Do “Twice-Cooked Pork: Adolescence” version
This commercial highlights how Cook Do’s Twice-Cooked Pork supports family bonds through its delicious taste, conveyed through a wordless exchange between Tomomitsu Yamaguchi and Hana Sugisaki.
It begins with a poignant scene where the father serves his daughter some twice-cooked pork, only to have her refuse it.
The story then progresses to the father tearing up as he watches the dish being eaten, but from there, the daughter hands the twice-cooked pork back to her father.
Their shared smiles express the closeness of the family.
The warm atmosphere of the visuals is further enhanced by the original, gently resonant BGM.
Its distinctive three-beat rhythm brings a lightness that effectively conveys warmth and joy.
