Have you ever seen the commercials for Japan Post Insurance (Kampo Seimei), which is well known as a life insurance company? You may have noticed that popular actresses appear in them, and you often see V6’s Yoshihiko Inohara as well, don’t you? In this article, we’ll introduce all the songs that have been featured in Kampo Seimei’s commercials.
Along with tie-in tracks by popular artists, we’ll also cover classical pieces and original music created for the ads, so if you’re looking for a song that caught your ear while watching the commercials, be sure to check it out.
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Kanpo Life’s commercial songs: familiar classic tunes (1–10)
ChopsticksTakumadrops
This commercial introduces how Kanpo Life Insurance values after-sales service, portrayed through the appearances of Hayato Isomura and Nanoka Hara, who play Kanpo Life Insurance sales representatives.
In this spot, Isomura plays the senior employee and Hara the junior, and the phrase “standing by our customers,” spoken in their conversation, gives a reassuring feeling.
The BGM is an arrangement of the piece “Chopsticks,” published in 1877 by British composer Euphemia Allen.
It is performed by Takumadrops, a jazz pianist who is also active as a singer-songwriter.
With a more relaxed tempo than the original and a jazz-like arrangement, it’s a very easy-to-listen performance.
The Whistler and His DogArthur Pryor
This is one of a series of commercials that introduce Japan Post Insurance while depicting walks with a dog.
In this “Neighborhood Stroll: New Medical Rider” installment, Hikorohee appears and explains the hospitalization coverage provided by the new medical rider.
While preparing for the unexpected with insurance and trying to stay active in daily life, Hikorohee is joined by Josephine the Afghan Hound, who’s also working hard to exercise—so cute! The background music is Arthur Pryor’s “The Whistler and His Dog.” It’s a piece often used in other companies’ commercials as well, so many people may recognize the tune even if they don’t know the title.
When cherry-blossom hues danceMika Nakashima
The 2013 Kampo Seimei (Japan Post Insurance) TV commercial featured Mika Nakashima’s signature song “Sakurairo Mau Koro.” The track was originally released in 2005, and the version used in the commercial was “Sakurairo Mau Koro – natural edition -,” notable for its acoustic guitar accompaniment.
This version was included as a B-side to “Boku ga Shino to Omotta no wa,” released in 2013.
It has a different feel from the original version, which features piano accompaniment.
Red River Valley
It’s a commercial in which a male employee of Japan Post Insurance writes a letter on the occasion of the retirement of a company president who had taken out a policy.
In addition to conveying the bond of trust built through their professional relationship, the episode showing that they also spent time together privately clearly communicates how sincerely Japan Post Insurance employees stand by their customers.
The background music is “Red River Valley,” known in Japanese as “Akai Kawa no Tanima.” It’s a song known as an American folk tune, and its lyrics evocatively conjure images of vast natural landscapes.
Life is full of dreams.Mitsuki Takahata
In the commercial featuring Mitsuki Takahata, “Life Is Full of Dreams: ‘That’s Life, My Life’,” Takahata herself showcases her singing voice.
The song she sings is “Jinsei wa Yumedarake” (Life Is Full of Dreams), written and composed by Sheena Ringo.
It’s included on Sheena Ringo’s 2017 album “Gyakuyunyuu: Koukuukyoku,” which features her self-covers of songs she originally provided to various artists.
The lyrics, crafted with Sheena’s distinctive word choices, convey the idea that no matter what kind of life it is, it’s my life—so I should live freely.
When sung with Takahata’s clear, expansive voice, it makes you feel as though life is growing ever more vibrant!
Red River ValleyLUCA
In the Kanpo Life Insurance “Standing by Your Love” commercial from the ‘100-year life’ campaign, the American folk song Red River Valley is featured.
The singer is LUCA, a singer-songwriter from California who is active not only in music but also as a narrator for commercials and planetariums.
The lyrics portray the poignant feelings of a Native American who fell in love with a white person during the days of the Western frontier.
When LUCA’s gentle voice delivers the song, you can almost picture the lovestruck Native American before your eyes.
Radio Calisthenics SongHaramichan
Harami-chan, a pianist drawing attention for her exceptional technique.
She’s appearing in and sparking buzz with Kampo Life Insurance’s commercial, “Let’s Move More with Radio Calisthenics.” In it, many people get moving to the Radio Calisthenics music performed by Harami-chan.
The highlight is how she arranges the universally known Radio Calisthenics tune into her own signature sound.
The poppy arrangement is irresistibly catchy.
It’s also great that we get to see her performance up close.