[Naomi Osaka Commercials] Popular and All-Time Commercials Roundup [2025]

Ariel Sports Liquid Detergent: “Hands-Free Refill” VersionNaomi Osaka

Naomi Osaka in a commercial for Ariel refill packs

Many people choose to buy detergent refills because they’re cheap and eco-friendly, but don’t you find refilling really tedious? After watching this commercial, you’ll definitely be thinking, “Is it really that easy?” It’s the Ariel Sports Liquid Detergent “Hands-Free Refill” ad featuring pro tennis player Naomi Osaka.

At first glance, it looks like a regular refill pack, but even if you open the cap and turn it upside down, no detergent comes out.

Just check the orientation, snap it onto the bottle until you hear a click, and then—boom—the detergent gets sucked into the bottle in an instant! Just like Naomi Osaka, you’ll be surprised and itching to try it yourself when you see it.

Nike “Naomi Osaka – QUESTION / RETURN” AdNaomi Osaka

Naomi Osaka: Told “Please answer in Japanese,” she goes “Shh” — Nike “Naomi Osaka – QUESTION / RETURN”

This commercial shows Naomi Osaka taking on her sport with seriousness, while also conveying Nike’s commitment to supporting her efforts.

As various words are hurled at her while she pushes herself, she keeps hitting the ball without paying them any mind, which gives a sense of her drive to forge ahead.

A key point is that those words aren’t all positive, which also conveys the history of how hard she has worked.

In the end, it seems to express those words coming to a standstill, and her belief in herself as she pushes forward.

Nissin Cup Noodles 2020! Fire it up from your hometown! #Local CM Fest “Kanto” EditionKei Nishikori, Naomi Osaka, Rui Hachimura

Kei Nishikori, Naomi Osaka, and Rui Hachimura parody local commercials!? Fully recreating regional ads like Setagaya Shokuhin’s “Glucosamine.” Nissin Foods’ new TV commercial: “2020! Fire it up from your hometown! #LocalCM Fest.”

This commercial has a comical, retro vibe, showing top athletes eating Cup Noodles through a distinctive style of animating still images.

It parodies various ads, including ones from Setagaya Shokuhin, comically animating Kei Nishikori, Naomi Osaka, and Rui Hachimura.

The music, visual structure, and narration are all modeled after the original commercials, so it could be fun to guess which ads they’re referencing.

The limited number of source materials also helps emphasize the comedic feel.

Nissin Foods Cup Noodles “Osaka Is Unbelievably Awesome” VersionNaomi Osaka

CUP NOODLES commercial: “Osaka is unbelievable” version, 30 seconds / Naomi Osaka

It’s a comedic piece where players and coaches who lost to Naomi Osaka from Nissin Foods talk—frustration and all—about just how good she is.

Taking a cue from the soccer quote that became a legend, “Osako is unbelievable,” it expresses Osaka’s unexpected prowess with the line “Osaka is unbelievable.” Another highlight is that, for some reason, the defeated player’s voiceover is in Kansai dialect, creating a punchy contrast between facial expressions and words.

The content also showcases the powerful moments of her shots, which seems to heighten anticipation for her results.

Nissin Cup Noodles 'The Prince of Tennis II: Training Begins' EditionNaomi Osaka

The Prince of Tennis × Kei Nishikori, Naomi Osaka [Compilation] Cup Noodles Tenipuri Collaboration CM Collection

In this commercial set in the world of the anime The Prince of Tennis, Kei Nishikori and Naomi Osaka appear, and it depicts the beginning of their training as they aim for the Grand Slams.

While the two are relaxing on a ship headed for their destination alongside the characters, Coach Mifune Nyūdō appears and powerfully announces the start of their training.

He presses a switch, the ship transforms, and they head into special training—conveying the sense that the story is just beginning.

Although neither of them speaks, their expressions clearly communicate their confusion, which is a fun touch.

Morinaga Seika in Jelly “Drink. Fight. 2020” VersionNaomi Osaka, Kei Nishikori

Kei Nishikori and Naomi Osaka’s iconic moments keep coming: New “in Jelly” TV commercial, “Drink. Fight. 2020” edition

This commercial lines up many memorable moments from Kei Nishikori and Naomi Osaka, while also highlighting that in Jelly has supported their efforts.

By interspersing scenes of refueling with in Jelly among shots and fist pumps, it clearly conveys how close and essential it is to the athletes.

It also emphasizes quick energy charging with minimal burden, expressing the hope that many athletes will make use of it.

After showcasing the athletes, the ad touches on flavor as well, giving the impression of a rich variety that can suit individual preferences.

Shiseido ANESSA “Under the Sun” versionNaomi Osaka, Futaba Ito, Sae Shigemoto, Takuya Haneda

Naomi Osaka and others deliver a breathtakingly beautiful performance / Shiseido ANESSA commercial

This commercial focuses on athletes sweating under the sun and highlights how ANESSA supports their performance.

It emphasizes the brilliance of various athletes, starting with Naomi Osaka, and conveys a powerful drive toward greater heights by juxtaposing them with the blazing sun.

Although it shows practice rather than the actual competition, you can feel their dedication as everyone gives it their all.

The fact that they can perform at full strength under the sun also conveys a sense of ANESSA’s reliability and high effectiveness.