The song from the Anessa commercial. A popular commercial jingle.

Maybe the wind.Sakanaction

Sakanaction / Maybe, the Wind. -Music Video-

It was used in the 2016 Anessa commercial “Running, Yoko Maki.” I hear the song was written specifically for the ad, and it has a summery feel.

The lyrics calmly sing of a burning love at first sight for a short-haired girl, and the way it simply captures the atmosphere of the moment gives it a wonderful sense of immediacy.

Original song

The ANESSA commercial song is a refreshing track that expresses the brilliance of summer through music.

Its lively rhythm and bright melody create a mood that feels like it’s cheering on people shining under the sun.

It’s an impressive piece that brings the product’s features to mind every time you hear it.

The song beautifully portrays ANESSA’s high quality and strength through music, and its distinctive sound, heard each time the commercial airs, sticks in your ears and resonates with many people.

It carries an open, liberating feeling as if you’re walking along a summer beach, letting you sense the joy of using ANESSA.

It’s recommended listening when applying sunscreen or during those moments just before heading out.

Shine Outimase

Nana Komatsu appears in Shiseido Anessa’s sunscreen commercial.

The products featured in the ad are a sunscreen cream and gel that not only protect against UV rays but are also said to help prevent future dark spots and provide moisture.

While the visuals evoke a bright, sunny season, Komatsu’s fair, beautiful skin conveys that the sunscreen stands up to even intense sunlight.

The background music is “Shine Out” by the much-talked-about singer-songwriter imase—an up-tempo, danceable track that incorporates the word “Dance” in the lyrics and feels perfect for summer.

To youKotone

This song is marked by its refreshing melody and translucent vocals.

Kotone’s gentle voice resonates as if it were standing by the listener’s side.

The lyrics, which sing about the importance of mutual support and growth, are sure to resonate with many people.

Released in March 2023, it was also featured in a Shiseido ANESSA commercial.

Its use in a collaborative ad with Doraemon helped it become a tune loved across a wide range of ages.

The sound—combining tenderness with strength—is perfect for moments when you want to look ahead and do your best, or when you want to encourage someone.

Be sure to give this track, brimming with Kotone’s charm, a listen.

beautiful survivorDOPING PANDA

DOPING PANDA 『beautiful survivor』

A light, upbeat dance tune perfect for summer.

The liberating lyrics, which stir your instincts, bring out a summery vibe.

The free-spirited words make you want to drop everything and take off running, lifting your mood.

You’ll just want to dance however you like, without thinking about anything.

Stay ForeverUnknöwn Kun

Unknöwn Kun – Stay Forever

A song by singer-songwriter Unknöwn Kun, who burst onto the scene like a comet in 2018, just as subscriptions were starting to become mainstream.

Many of you may have heard it as the song used in Shiseido ANESSA’s “Mild” commercial or as the ending theme for the variety show “Sorette!? Jissai Dōnano-ka.” The track leaves an unforgettable impression, with its distinctive sense of weightlessness that envelops the whole piece and a melody line that shines with sharp sensibility.

It’s a modern pop number that, while refined, catchy, and poppy, still creates a one-of-a-kind world of its own.

Outside the dreamGen Hoshino

Gen Hoshino – Into the Outside of the Dream (Official Video)

Gen Hoshino, who also became famous as an actor.

He overflows with talent in every facet of his versatile career.

He originally played guitar and marimba in the instrumental band SAKEROCK, and many people may have first gotten to know him through that impression.

His vocals on this song are wonderful as well—he’s truly multitalented.